School of American Ballet

Marketing

• Manage SAB’s Digital Asset Management system, including tagging, cataloging, and workflows.
• Maintain photo and video archives, private Vimeo library, and backup storage.
• Fulfill internal media requests and oversee shared content libraries and filming/photography equipment.
• Help maintain and update SAB’s public-facing website to ensure accuracy, accessibility, and brand alignment.
• Collaborate with departments on content updates and page revisions.
• Track website analytics, prepare reports, and recommend improvements.
• Coordinate with external web developers and research third-party integrations as needed.
• Produce SAB’s monthly newsletter and support the organization-wide email calendar.
• Write blog posts and news content.
• Support content creation for SAB’s website and social media channels.
• Assist with digital and print advertising, including Google Ads tracking and invoice processing.
• Support basic graphic design needs for marketing materials.
• Serve as a resource for DAM usage, templates, and photo permissions.
• Collaborate with Development on email campaigns.
• Coordinate production of SAB’s Workshop program booklet.
• Support ticketing and box office operations for annual Workshop Performances.
• Assist with organization-wide projects as assigned.

Marketing Coordinator

Social Media Manager

• Conceptualize and produce ongoing content series and timely, trend-driven content, with a strong emphasis on video.
• Manage the backend process of scheduling and publishing content across social media platforms, the website, and email channels.
• Draft and edit captions, blog posts, and other digital copy, ensuring accuracy, clarity, and brand alignment.
• Review and approve social media and blog content prior to publication.
• Track and respond to comments and community engagement across platforms in accordance with SAB’s voice and engagement standards.
• Monitor content performance metrics and prepare reports to inform future content and platform strategies.
• Stay current on digital media trends and recommend innovative content approaches.
• Collaborate with Development colleagues to support digital fundraising initiatives across all platforms.
• Assist in capturing and sharing behind-the-scenes and live event content, including real-time photography and video for Instagram Stories and other formats.
• Coordinate with Marketing, Development, and Artistic departments to source content and align digital storytelling with organizational priorities.
• Support the Brand and Marketing Director with day-to-day workflow, including project management and content calendars.
• Assist with scheduling and pre-production for photo and video shoots involving students, faculty, staff, freelancers, and talent.
• Support filming, packaging, and uploading video content for internal use and archival purposes.
• Upload and organize assets within the digital asset management system.

Payroll

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Marketing Coordinator

Social Media Manager

Payroll, Benefits and Accounting Associate