Schilling Cider

Account Executive

• Develop and execute the Schilling sales plan to grow the greater SoCal market
• Work closely with the Senior Director of Sales to build & execute Weekly, Monthly, Quarterly Plans to achieve annual market goals
• Develop and maintain strategic relationships with key retailers
• Represent Schilling Cider at festivals, demos, and events within territory
• Increase distribution while educating retailers, restaurateurs, and consumers on the Schilling Cider portfolio
• Call on existing account base to gain new distribution, execute promotional activity, and increase market share
• Develop new business to increase volume/distribution/share within assigned area
• Identify retail opportunities and sell/execute against those opportunities
• Ensure proper merchandising of product and point-of-sale materials according to brand standards
• Generate sales by maintaining/increasing shelf facings and positioning
• Coordinate events and promotions to deliver greater brand awareness and stimulate sales
• Execute monthly Chain Account opportunities – closing authorization gaps, gaining displays, merchandising shelves/backstock, POS support, implementing company programming
• Clear and effective communication with distributor partners regarding retail opportunities and authorizations
• Develop and maintain strategic relationships with all distributor partners
• Provide essential feedback to the Chain Account and Marketing teams about retail successes and challenges
• Accomplish sales goals in alignment with our CIDER Selling Process
• Conduct General Sales Meetings with all distributor channel teams

Sales Representative