Scale Army Careers

Social Media Specialist

Scale Army Careers

contract

Posted on:

Location Type: Remote

Location: Egypt

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Salary

💰 $1,500 per month

About the role

  • Create and publish regular content across Instagram, Facebook, LinkedIn, TikTok, and YouTube based on strategic priorities
  • Design visually compelling posts using Canva and Adobe Photoshop
  • Write engaging, platform-specific copy aligned with target audiences and engagement goals
  • Collaborate with the video editor to coordinate video content needs and provide creative direction
  • Implement and optimize the content calendar provided by the Marketing Director, incorporating creative input
  • Schedule and publish content using Hootsuite to ensure consistency
  • Monitor engagement and performance metrics regularly
  • Report on social media performance, engagement trends, and campaign effectiveness
  • Respond to comments, messages, and community interactions in a timely and brand-appropriate manner
  • Monitor and manage citations provided by Athena HQ to maintain accurate and updated information
  • Execute email outreach campaigns to editors and publications using established templates to enhance share of voice on AI platforms
  • Track and report on LLM share of voice performance and citation impact
  • Identify opportunities to improve brand visibility in AI-generated responses and strengthen overall SEO presence through LLMO
  • Monitor Reddit and other relevant forums daily for discussions related to bathroom renovations, DIY projects, and home improvement
  • Respond to customer inquiries and participate in conversations using the brand voice
  • Engage authentically within relevant online communities to build visibility and trust

Requirements

  • 3–5 years of professional experience in social media management and digital marketing
  • Proven track record of creating engaging content for Instagram, Facebook, LinkedIn, TikTok, and YouTube
  • Experience using Hootsuite or similar scheduling platforms
  • Familiarity with LLMO, GEO (Generative Engine Optimization), and AI-powered search strategies preferred
Benefits
  • Flexible work arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content creationcopywritingsocial media managementSEOemail outreachperformance metrics analysisvideo content coordinationcommunity engagementbrand visibility improvementGenerative Engine Optimization
Soft Skills
creativitycollaborationcommunicationtimelinessengagementauthenticitystrategic thinkingadaptabilityproblem-solvingcustomer service