Support execution of global digital marketing programs including advertising, paid webinars, content syndication, and other paid promotions
Coordinate and support digital activity across partner, customer, and international marketing teams, including managing inbound digital request intake
Submit and manage cross-functional requests with Creative Services, Web, Marketing Operations, Content Marketing, and other stakeholders
Maintain Asana projects, digital tracking sheets, campaign documentation, and the digital marketing Google Drive library for ad creative and program resources
Help QA digital operational elements including URLs and UTMs, landing page details, ad variations and A/B testing elements, sizing and specs, etc.
Pull and maintain performance data from programmatic platforms, third-party media vendors, HubSpot, and Salesforce; ensure reporting metrics are accurate and up to date
Create and update performance reports and dashboards on a daily, weekly, bi-weekly, and monthly cadence, including presentation-ready decks; help inform SDR and sales teams of new lead imports or live programs as needed
Monitor program performance and identify areas of underperformance or inefficiency, proactively surfacing insights and recommendations for optimization
Project manage digital programs to ensure timelines, details, and budgets are adhered to
Build and update contact and account lists and support data hygiene in tools such as Qualified Signals and Informa TechTarget intent platforms
Help maintain brand consistency and perform light creative support, including suggesting copy edits, adding subtitles and end cards to webinar recordings, adjusting thumbnails, and reviewing creative assets
Assist with day-to-day execution and platform hygiene across digital marketing tools and systems
Provide general support for ad hoc digital marketing initiatives as needed

Requirements

3–5+ years of experience in digital marketing, demand generation, or a related role
Bachelor’s degree in Marketing, Business, Communications, or equivalent practical experience
Exceptional attention to detail with the ability to manage multiple priorities and deadlines simultaneously
Strong skills in Excel, PowerPoint, Google Slides, and other data analysis and presentation tools
Working knowledge of B2B digital marketing concepts including paid social, paid search, sponsored content, webinars, lead management, and CRM systems
Experience with or exposure to marketing technology platforms such as Salesforce, HubSpot, webinar platforms, intent data tools, and conversational marketing solutions
Strong organizational, communication, and cross-functional collaboration skills
Comfort partnering with marketing, sales, operations, agencies, and external vendors
Curiosity and eagerness to learn new tools, technologies, and AI-powered marketing capabilities
Nice to Have: Experience in B2B SaaS or cybersecurity marketing
Hands-on HubSpot experience
Hands-on Salesforce experience
Hands-on Asana experience

Benefits

Competitive total rewards package
Learning opportunities
Discretionary bonus plan

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

digital marketingdemand generationdata analysisA/B testingperformance reportinglead managementcampaign managementproject managementcontent syndicationpaid promotions

Soft skills

attention to detailorganizational skillscommunication skillscross-functional collaborationability to manage multiple prioritiescuriosityeagerness to learn