Sattva Consulting

Communications

• Shape IPN’s communication and positioning, build clear, credible messaging around IPN’s role in enabling NGO institutional readiness.
• Translate complex capacity building concepts into simple, accessible language.
• Create communication frameworks for different audiences (NGOs, partners, and donors).
• Support website copy, decks, concept notes, blogs, newsletters and leadership communication.
• Design and execute campaigns for IPN’s key products, including Events and Campaigns, Assessments, Directory, Resources, and Organisation Profiles.
• Build communication journeys across email, WhatsApp, LinkedIn, Instagram.
• Move IPN’s communication towards structured campaigns that drive registration, activation, repeat engagement and action.
• Develop segmented communication for NGOs based on interests, maturity, geography, language, behaviour, or capacity building needs.
• Build a distribution strategy focused on understanding channels (including regional audience), developing partnerships, and optimizing engagement across them to effectively reach specific audience segments.
• Create high-quality content across formats: social media posts, emails, blogs, case stories, website copy, newsletters, decks, and campaign assets.
• Package insights from IPN’s events, assessments, platform data, user feedback, and partner work into compelling content.
• Track basic campaign and content performance across channels.
• Monitor metrics such as registrations, click-throughs, engagement, activation, repeat participation, and content-to-action conversion.
• Work with the IPN product team to build repeatable communication playbooks.

Consultant – Growth Communications