Satellite Office

eCommerce Specialist

Satellite Office

full-time

Posted on:

Location Type: Hybrid

Location: Pasig City • Philippines

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About the role

  • Follow briefs from Marketing for the creation of targeted audiences for weekly campaigns utilising the GXL Marketing Stack.
  • Forecast weekly send volumes for all Email and SMS campaigns.
  • Scheduling and execution of weekly campaigns.
  • Ongoing management of CRM Campaigns including scheduling and deployment.
  • Support the development and application of digital measurement techniques, tools and metrics across the marketing stack.
  • Monitor daily reports (including CRM estimate and send summaries).
  • Engage stakeholders to identify objectives of campaign and target audience.
  • Complete weekly audience segmentation and allocation.
  • Manage weekly campaigns performance.
  • Keep plan updated and others apprised of risk to timelines if required.
  • Weekly reporting on campaign performance, highlighting trends and insight that helps shape digital communication across GXL.
  • These may include open & click rates, acquisition & retention and churn reduction.
  • Deliver reporting to highlight the commercial returns derived from a rigorous test and optimisation plan.
  • Circulate weekly reports to relevant stakeholders as required.
  • Perform monthly and quarterly reviews, highlighting trends, key takeaways and opportunities.
  • Support the CRM Team in the optimisation plan which will articulate the details of each experiment including clear hurdles and measures for success.
  • Continually support an improved customer experience through post analysis of experiments within the consumer channel.
  • Identify communications opportunities within audience segments.
  • Engage stakeholders to ideate and contribute how key metrics can be improved to support objectives of campaign and target audience.
  • Recommendations for the enhancement and optimisation of all consumer communications.
  • Provide thought leadership in how the marketing stack can deliver on strategy.
  • Conceive new ideas and optimisation of existing ideas.
  • Identify material risk and mitigate as required.
  • Support business cases, presentations or updates to drive change.
  • Support the CRM plan and long-term agenda.
  • Participate in discussion of new projects to ensure CRM/Data is represented and test and learn is included.
  • This role must experience strong and continual personal growth, pushing the boundaries of skill level both analytical and otherwise, through self-awareness and industry research into marketing and analytical trends.
  • This role will regularly engage a broad and diverse range of people, as such to succeed this role will need to build relationships.
  • Presenting in a way which is clear and convincing, breaking down complex information in easily digestible ways.
  • Demonstrable knowledge sharing within the team.

Requirements

  • Tertiary qualification in a relevant discipline is required (Marketing, Mathematics, Statistics, Computer Science, Economics, Business, Finance, Commerce etc.).
  • Marketing experience with at least 2-4 years of relevant work experience.
  • Passion for and an understanding of marketing technologies.
  • Data driven marketer with a strong commercial sense and capable of deriving insights from structured data.
  • Knowledge and experience of using any Adobe Marketing tools such as Adobe Campaign Standard, will be highly regarded.
Benefits
  • You’re Valued. You won’t just be a number. You’ll be part of a close-knit, collaborative team where your contributions matter.
  • You’ll Grow. From day one, you’ll have access to learning opportunities, mentoring, and support to help you reach your full potential.
  • You’ll Belong. We’re proud of our vibrant and inclusive culture, filled with team-building events, company-wide celebrations, wellness programs, and more.
  • You’ll Work in Style. Our world-class offices are located in premium business hubs like BGC and Ortigas. Modern, comfortable, and designed to bring out your best.
  • You’ll Work with Global Brands. We match you with top international clients where you’ll work directly with their teams and make a real impact.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email marketingSMS marketingaudience segmentationdigital measurement techniquesdata analysiscampaign performance managementreportingoptimizationAdobe Campaign StandardCRM management
Soft Skills
stakeholder engagementrelationship buildingcommunicationanalytical thinkingproblem-solvingcreativityself-awarenesscollaborationpresentation skillsknowledge sharing