
Head of Marketing – Brand Lead, Neuromuscular
Sanofi
full-time
Posted on:
Location Type: Office
Location: Morristown • Massachusetts • New Jersey • United States
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Salary
💰 $206,250 - $297,916 per year
Job Level
About the role
- Serve as the primary owner of US market understanding for the asset, including patient journey, diagnosis and referral dynamics, treatment paradigms, competitive landscape, and unmet need.
- Translate clinical data and emerging evidence into US-relevant value narratives for HCPs, patients, and payers.
- Lead US-focused market research, insight generation, and forecasting efforts to inform strategic decision-making.
- Design the US go-to-market strategy from first principles, including positioning, segmentation, targeting hypotheses, and launch sequencing.
- Partner closely with Market Access to inform early pricing, access, and reimbursement scenarios appropriate for the US healthcare system.
- Define launch readiness requirements across marketing, medical, access, sales, patient services, and operations, ensuring alignment and integration, and driving execution to ensure launch readiness.
- Lead development of the US Brand Plan and US Launch Plan in alignment with global strategy while advocating for US-specific needs and trade-offs.
- Act as the US commercial representative into the Global Brand Team, contributing meaningfully to global positioning, product profile development, and launch strategy.
- Lead US pre-launch market shaping activities in partnership with Medical, Patient Advocacy, and Policy, ensuring appropriate readiness while remaining compliant.
- Build relationships with key external stakeholders (thought leaders, advocacy organizations) in coordination with Medical Affairs.
- Operate initially as a hands-on leader , while designing the future US brand organization and capabilities needed for launch.
Requirements
- Bachelor’s degree required; advanced degree (MBA, scientific or clinical degree) preferred
- Minimum of 10+ years of experience in US commercial roles within biopharma, with significant marketing and launch experience
- Strong understanding of the US healthcare environment, including payer dynamics, access considerations, and specialty care commercialization
- Proven ability to lead in highly ambiguous, matrixed environments , influencing without direct authority
- Excellent strategic thinking, analytical capability, and ability to translate complexity into clear, actionable plans
- Strong communication and storytelling skills, with executive presence and credibility
- Patient-centric mindset with a strong sense of integrity and accountability.
Benefits
- High-quality healthcare
- Prevention and wellness programs
- At least 14 weeks’ gender-neutral parental leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market researchforecastinggo-to-market strategylaunch planningbrand managementvalue narrativespricing strategyaccess strategycommercializationstrategic decision-making
Soft Skills
strategic thinkinganalytical capabilitycommunication skillsstorytelling skillsinfluencing without authorityrelationship buildingleadershipintegrityaccountabilitypatient-centric mindset
Certifications
Bachelor’s degreeMBAscientific degreeclinical degree