Sana

Marketing

• Serve as Sana’s go-to marketing writer, with a strong point of view on voice, clarity, and effectiveness
• Write persuasive, conversion-oriented copy and develop brand-forward storytelling content (e.g., broker-focused outreach, LinkedIn outreach, landing pages, emails, case studies, pitch decks, etc.)
• Own the day-to-day execution of Sana’s social and digital presence, from ideation to delivery of engaging social content
• Coordinate and support virtual and in-person events and webinars in partnership with Sales by owning email campaigns, collaborating on content, and supporting logistics
• Stay curious and accountable by running tests to optimize campaigns and tracking and reporting on performance results
• Drive cross-functional execution with a strong “ship it” mindset, serving as a key stakeholder who coordinates content and asset creation end-to-end across stakeholders, designers, Sales, and external partners
• Partner marketing, healthcare, or compliance related marketing is a plus!

Senior Marketing Associate

Director

• Champion Sana's payer-side clinical strategy, ensuring that coverage policies, utilization decisions, and pharmacy guidelines are rooted in evidence-based practice and translate into seamless, high-quality care for every member
• Build and lead a small clinician-led payer team responsible for in-house complex case management, high-cost claimant review, utilization management, and medical necessity review
• Drive strategy and implementation of cost containment initiatives, including clinical partnership management, tooling, and benefit design
• Set and evolve evidence-based coverage guidelines, benefit design, and formulary policy aligned with high-value outcomes
• Support the Operations team and our PBM partner to drive evidence-based programs to bend the pharmacy cost curve without degrading adherence, and limiting member friction
• Partner with Underwriting to assess clinical risk in quoting and pricing both prospective and renewing employer groups
• Work with Analytics to support medical economics, population health initiatives, and actionable insights for employer groups
• Work with Network Operations, Care Navigation, Sana's virtual care clinic, and Case Management to prioritize future contracting based on real gaps in care for Sana members
• Serve as a primary clinical voice in the design of Sana's internal payer tools, coverage engines, UM workflows, and cost-transparency experiences
• Evolve case management KPIs and build program reporting structures to measure clinical efficacy and member outcomes

Senior Marketing Associate

Director, Case Management, Health Plan Strategy