S&P Global

Marketing Operations Specialist – Mobility

S&P Global

full-time

Posted on:

Location Type: Remote

Location: Mexico

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Tech Stack

SFDC

About the role

  • Own day-to-day administration and optimization of Marketo, including integrations, custom objects, field management, scoring models, and workflow improvements to support scalable marketing execution.
  • Support the execution and optimization of marketing initiatives such as email campaigns, lead nurturing programs, and live and digital events, ensuring campaigns are launched accurately and on time.
  • Maintain and enhance marketing automation assets including email templates, landing pages, forms, and workflows, using tools such as Stensul to improve speed and quality.
  • Ensure reliable data flow and alignment between Marketo and Salesforce, supporting lead routing, segmentation, and data integrity across systems.
  • Partner with Revenue Operations to track, analyze, and report on campaign performance, contributing insights that improve pipeline visibility and revenue impact.
  • Identify opportunities to improve marketing operations processes, documentation, and system usage to increase efficiency and reduce execution risk.

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience
  • 3–5 years of experience in marketing operations or marketing automation roles
  • Hands-on experience administering Marketo and supporting integrations with Salesforce (SFDC)
  • Strong analytical skills with the ability to interpret campaign and funnel data
  • Experience supporting event and webinar platforms such as ON24 and Cvent
  • Familiarity with project management tools such as Asana
  • Marketo and/or Salesforce certifications
  • Understanding of data privacy regulations and marketing data best practices
Benefits
  • Health & Wellness: Health care coverage designed for the mind and body.
  • Flexible Downtime: Generous time off helps keep you energized for your time on.
  • Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
  • Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
  • Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
  • Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
MarketoSalesforceemail campaignslead nurturingdata analysismarketing automationworkflow improvementsdata integritycampaign performance analysisevent management
Soft Skills
analytical skillscommunicationcollaborationproblem-solvingattention to detailtime managementprocess improvementdocumentationinsight generationefficiency enhancement
Certifications
Marketo certificationSalesforce certification