Own the end-to-end development of automated marketing journeys, from initial build to ongoing optimization.
Translate campaign strategies into technical requirements and implement them within the internal MAP.
Ensure journeys are built to scale, with clean logic, efficient triggers, and robust error handling.
Conduct thorough testing and QA to ensure flawless execution across all customer touchpoints.
Work closely with marketing and data teams to integrate audience segments, triggers, and personalization logic.
Monitor journey performance and identify opportunities for improvement in engagement, deliverability, and conversion.
Implement A/B testing within journey logic to enhance engagement and conversion results.
Serve as a technical partner to Marketing Managers, helping translate strategic goals into automated workflows.

Requirements

3+ years of experience owning the development of marketing journeys within a Marketing Automation Platform (MAP).
Strong proficiency in SQL and experience working with complex data sets.
Proven ability to manage multiple projects and deliver high-quality work in a fast-paced environment.
Detail-oriented with a strong focus on QA, testing, and performance monitoring.
Excellent communication and collaboration skills, with a proactive approach to problem-solving.
Experience working cross-functionally with marketing, data, and engineering teams.
Familiarity with customer journey mapping, lifecycle marketing, and campaign automation best practices.

Benefits

Health & Wellness: Health care coverage designed for the mind and body.
Flexible Downtime: Generous time off helps keep you energized for your time on.
Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.
Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.
Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.
Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SQLmarketing automationA/B testingdata analysiscampaign automationjourney mappingerror handlingperformance monitoringQA testingaudience segmentation

Soft Skills

communicationcollaborationproblem-solvingdetail-orientedproject managementproactiveadaptabilitytime managementcritical thinkingcreativity