RunPod

Digital Marketing Manager

RunPod

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $115,000 - $150,000 per year

About the role

  • Own end-to-end Google Ads strategy, including campaign architecture, keyword management, bid strategy, and budget pacing
  • Manage and direct agency partners on execution, ensuring campaigns align with Runpod's positioning and performance targets
  • Conduct ongoing keyword audits, search term analysis, and negative keyword management to improve efficiency
  • Build and iterate on landing page briefs in collaboration with the broader Marcom and design teams
  • Define paid social strategy across LinkedIn, X, and Reddit, with an emphasis on developer and ML practitioner audiences
  • Manage agency partners on campaign execution, audience segmentation, and creative performance
  • Partner with design to maintain a consistent ad creative pipeline
  • Own Runpod's organic search strategy, including technical SEO oversight, content gap analysis, and keyword prioritization
  • Direct agency partners on execution while maintaining internal ownership of roadmap and priorities
  • Collaborate with content and product marketing to align SEO roadmap with launch calendars and product positioning
  • Track and report on rankings, traffic, and conversion attribution
  • Develop and implement AEO strategy to improve Runpod's visibility in AI-generated answers (ChatGPT, Perplexity, Google AI Overviews, etc.)
  • Work with agency partners and internal content teams to produce structured, authoritative content optimized for retrieval and citation
  • Own a unified performance dashboard across all digital channels
  • Deliver regular channel reports with clear takeaways and recommendations
  • Serve as the primary point of contact for all digital agency relationships, managing contracts, performance reviews, and day-to-day coordination

Requirements

  • 3 to 5 years of experience in a digital marketing role with direct ownership of paid and organic channels
  • Proven hands-on experience running paid search campaigns (Google Ads required)
  • Experience managing agency relationships across paid and organic channels
  • Working knowledge of SEO principles, tools (Ahrefs, Semrush, or equivalent), and technical SEO concepts
  • Experience running paid social campaigns, with demonstrated ability to reach technical or developer audiences
  • Familiarity with AEO/GEO concepts and how to optimize content for AI-driven search surfaces
  • Strong analytical skills, comfortable pulling and interpreting performance data without hand-holding
  • Ability to work cross-functionally with design, content, and product in a fast-moving environment
  • Successful completion of a background check
Benefits
  • Meaningful equity in a fast-growing company- everyone on the team receives stock options — your impact drives our growth, and you share in the upside.
  • Generous medical, dental & vision plans
  • Flexible PTO- take the time you need to recharge
  • Most roles are remote work first with an inclusive, collaborative teams utilizing slack as the main form of internal communication
  • Join a passionate team on the cutting edge of AI infrastructure — where culture, learning, and ownership are at the heart of how we scale.
  • $1,200 Home Office & Equipment Stipend- We set you up for success from day one with gear and support to create your ideal workspace
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google Adskeyword managementbid strategybudget pacingtechnical SEOAEOSEO principlespaid search campaignspaid social campaignssearch term analysis
Soft Skills
analytical skillscross-functional collaborationcommunicationproject managementrelationship management