Own the end-to-end strategy, execution, and GTM engine for a high-priority growth vertical
Make therapy referrals instantaneous + reliable, navigating the strategic J-curve—intentionally absorbing early-stage complexity and making high-conviction bets to prove the model before architecting a repeatable, scalable growth machine
Define the metrics that matter, align cross-functional teams, and transform a zero-to-one concept into a primary driver of Rula’s compounding impact in behavioral health
Product strategy and execution
Go-to-market engine and repeatable growth playbooks
Cross-functional alignment across Sales, Ops, Engineering, Data, Marketing, and Design
Roadmap ownership and prioritization

Requirements

7+ years of product management or equivalent experience (minimum 4-5 years direct PM experience)
Proven success delivering business impact through complex, cross-functional launches where you were the key driver
Ability to build business cases, define success metrics, and communicate ROI
Track record of driving material impact on a product's or business unit's strategic direction beyond execution

Benefits

100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)
Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
401(k) plan access: Start saving for your future
Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering
Employee Assistance Program (EAP): Support for your mental and physical health
New hire home office stipend: Set up your workspace for success
Quarterly department stipend: Fund team-building activities or in-person gatherings
Wellness events and lunch & learns: Explore a variety of engaging topics
Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product managementbusiness case developmentsuccess metrics definitioncross-functional launch executionstrategic directionGTM strategygrowth playbooksroadmap prioritizationdata analysis

Soft Skills

cross-functional alignmentcommunicationstrategic thinkingleadershipproblem-solving