Develop impactful product messaging and positioning that communicates Rubrik's value proposition effectively to Managed Service Providers (MSPs)
Work with the product, sales, and broader marketing teams to create and execute successful GTM plans for new launches and product updates, targeting MSPs
Produce a variety of content, including sales enablement tools, product collateral, customer case studies, webinars, blogs, and whitepapers
Stay up-to-date on market trends, competitive landscape, and customer pain points specific to MSPs to inform messaging, product roadmap, and go-to-market initiatives.
Develop training materials, battlecards, and product demonstrations to empower sales teams with the knowledge and tools they need to effectively sell Rubrik's MSP solutions
Collaborate with the Sales, Customer Success and Product teams to gather customer insights, use cases, and feedback to refine product messaging and build customer advocacy.
Partner closely with Product Management, Sales, Demand Generation, and Customer Success to align marketing strategies with product and business goals for MSPs.

Requirements

7+ years of experience in product marketing, preferably in cybersecurity, cloud, or SaaS environments with a focus on MSP and/or partner marketing
Strong understanding of Managed Service Providers, market dynamics, and customer challenges.
Proven track record in developing compelling product messaging and sales enablement content.
Exceptional verbal and written communication skills.
Ability to collaborate effectively with cross-functional teams in a dynamic, fast-paced environment.
Analytical mindset with the ability to leverage market data and customer insights to inform strategy.
Bachelor’s degree in Marketing, Business, Computer Science, or a related field.

Benefits

The role is eligible for bonus potential
Equity
Benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketingsales enablementcontent developmentmarket analysisGTM strategyproduct messagingcustomer insightstraining material developmentcompetitive analysisdata analysis

Soft Skills

communicationcollaborationanalytical mindsetadaptabilitycustomer advocacyteamworkcreativityproblem-solvingstrategic thinkingleadership

Certifications

Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Computer Science