Royal Caribbean Group

Account Executive, Consumer Marketing

Royal Caribbean Group

full-time

Posted on:

Location Type: Office

Location: Miami • Florida • United States

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About the role

  • Oversee and execute 1:1 Consumer Marketing campaigns, including Global Email Marketing campaigns.
  • Support the Senior Manager, Global Consumer Marketing, in executing global emails for product launches, brand milestones, the Discover Blog, and consumer webinars.
  • Assist in developing campaigns that leverage product and brand milestone messaging, ensuring all creative briefs are submitted promptly.
  • Manage daily coordination with the Creative Team to meet delivery deadlines using launch toolkits.
  • Collaborate with cross-functional teams to ensure marketing strategies support business goals.
  • Oversee ongoing relationships with the CRM team to ensure timely execution of email campaigns.
  • Support monthly testing within consumer-facing product emails and consumer webinar invites.
  • Monitor email campaign performance and provide insights to optimize future marketing efforts.
  • Assist in planning and executing consumer webinar assets to drive direct consumer sales globally.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 3-5 years of experience in consumer marketing, sales, or digital marketing, preferably in the travel or hospitality industry
  • Strong understanding of marketing operations across multiple channels, including email, digital, social media, and print.
  • Experience with marketing analytics, audience segmentation, and campaign optimization.
  • Excellent communication and writing skills, with the ability to craft compelling consumer messaging.
  • Highly organized, result-driven, and able to manage multiple projects in a fast-paced environment.
  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and experience with marketing management tools (e.g., Wrike, Salesforce, or similar platforms) is a plus.
Benefits
  • competitive compensation and benefits package
  • excellent career development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
consumer marketingemail marketingmarketing analyticsaudience segmentationcampaign optimizationdigital marketingsocial media marketingprint marketing
Soft Skills
communication skillswriting skillsorganizational skillsresult-drivenproject management
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Business