Roland Foods, LLC

Sales

• Significantly contributing to the overall growth of the Foodservice National Accounts channel by sourcing new strategic accounts and growing business within a defined set of existing accounts.
• Actively identify key customers to acquire and pursue business development opportunities using a hunting mindset
• Direct account management of existing customers with a focus on strategic engagement to achieve volume and net sales goals
• Develop strategic partnerships through direct interactions with culinary and R&D teams, purchasing leaders, and executives
• Coordinate with local and regional distributors to effectively service operators and maintain exceptional service levels
• Manage existing and new programs for customers (e.g. pricing, rebates, and sampling)
• Support existing business and pursue new placement opportunities with the goal of creating incremental growth through direct and indirect selling activities
• Complete customer RFPs and contract renewals
• Collaborate and partner with internal teams to execute sales strategies and solutions (e.g. Strategy, Revenue Management, Strategic Sourcing, and Supply Chain)
• Partner with supply and demand planning team to deliver accurate projections for existing and new placements
• Provide ad-hoc reports and presentation support for the National Account Sales Director and Roland’s executive leadership team
• Document all activity around the customer for ongoing reference, performance management, and future internal growth using relevant technology platforms
• Demonstrate project management and 100% ownership of opportunities, manage implementation, and verify ongoing pull-through
• Build deep and strategic relationships with customers
• Cultivate and manage profitable relationships with customers
• Engage Roland’s leadership and culinary teams as necessary (i.e., bring in NASD, SVP Sales, Marketing, R&D Chef, etc.)
• Develop a clear understanding of the customer’s organizational/ decision-making structure to maneuver effectively within the organization
• Deliver customer business reviews and category performance presentations, ensuring consistent contact and follow-up on opportunities and initiatives
• Participate in long-term planning and execution with customer leadership
• Attend trade shows and customer conferences where appropriate

National Accounts Sales Manager

Ecommerce

• Manage all aspects of Roland Foods’ business on Amazon.com and Walmart.com, including but not limited to:
• Product assortment
• Product listings and content
• Marketing, advertising and promotional strategy
• Pricing, in partnership with Roland Foods’ Revenue Management team
• Manage and grow Roland’s portfolio, including Private Label, within Walmart while launching a comprehensive assortment on Walmart.com
• Build relationships with Walmart merchants, product developers and quality assurance teams in Roland Foods’ categories
• Conduct regular business reviews and provide analytics to support Roland Foods’ performance in Walmart
• Manage brokerage partners by creating and measuring key performance indicators that reflect the company’s overall goals
• Promote and advance Roland Foods’ eCommerce presence by identifying and executing new customers and platforms
• Maintain accurate and timely forecasts for volume and trade spending
• Collaborate internally working closely cross-functionally with our Revenue Management, Customer Operations, Marketing and Creative, Supply Chain and Finance, and Supply Chain functions

National Accounts Sales Manager

Retail Sales Manager – eCommerce, Walmart