Regional Sales Specialist – Northeast U.S. & Eastern Canada

Roland Foods, LLC

Regional Sales Specialist managing foodservice sales and partnerships across the Northeast U.S. and Eastern Canada for Roland Foods.

Posted 5/2/2026full-timeRemote • Connecticut, Massachusetts, New Jersey, New York, Pennsylvania, Rhode Island • 🇺🇸 United StatesMid-LevelSenior💰 $70,000 - $95,000 per yearWebsite

About the role

Key responsibilities & impact

Manage direct account business
Direct account management with a focus on foodservice distributors and end-users
Coordination with local and regional distributors to effectively service operators, maintaining high service levels
Facilitate quarterly / mid-year / annual business review processes with current customers ensuring consistent contact and follow-up on new business opportunities
Develop strategic partnerships with end-user accounts
Maintain pricing agreements and renewals with local chain account customers
Drive business development activities of products with end-users through education, building relationships, and traditional selling efforts
Support existing business and pursue new placement opportunities with the goal of creating incremental growth through direct and indirect selling activities
Support and promote the Roland Foods’ brand through product demonstrations, trainings, targeted sampling, and end-user engagement
Document any and all activity around the customer for ongoing reference, performance management, and future internal growth
Run and facilitate activities in the region to promote the Roland Foods brand, including targeted promotional campaigns, distributor sales meetings and trainings
Participate in various national & regional trade shows where appropriate
Execute recipe development and menu ideation
Introduce new products, enter sample requests, and follow up

Requirements

What you’ll need

5+ years of prior account/sales management experience
5+ years of experience in the food industry; in particular, hospitality and foodservice
Strong administrative and organizational skills with experience using a CRM program, preferably Salesforce
Strong communication and presentation skills in front of groups of all sizes required
Organized, detail-oriented with strong technical writing skills required
Ability to travel up to 50% required

Benefits

Comp & perks

This role is bonus eligible.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

account managementbusiness developmentrecipe developmentmenu ideationsales management

Soft Skills

communication skillspresentation skillsorganizational skillsadministrative skillsdetail-orientedtechnical writing skills