Strategic Marketing Manager, Life Sciences
Rockwell Automation
full-time
Posted on:
Location Type: Hybrid
Location: Chelmsford • California • Kentucky • United States
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About the role
- Develop and implement comprehensive strategies tailored to LS
- Conduct in-depth primary and secondary market research
- Build direct knowledge of important industry partners and associations
- Work with product management and portfolio marketing teams for product positioning
- Help build marketing campaigns working with campaign leaders and commercial marketing managers
- Draft and review content to support external campaigns
- Moderate webinars, user groups and panel discussions
Requirements
- Bachelor's degree in Engineering required, Master's preferred in process engineering, manufacturing, or automation engineering
- Legal authorization to work in the U.S.
- 8+ years of experience with consulting, business development or strategic marketing in Hybrid industries manufacturing is desirable
- Direct experience or expertise in LS manufacturing automation and digital transformation
- Experience using online tools, analytics dashboards and creating charts to support marketing planning and track commercial results is desirable
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market researchproduct positioningmarketing campaignscontent draftingconsultingbusiness developmentstrategic marketingmanufacturing automationdigital transformationanalytics dashboards
Soft Skills
strategic thinkingcommunicationcollaborationleadershipmoderationcontent reviewrelationship buildingorganizational skillsproblem-solvingpresentation skills
Certifications
Bachelor's degree in EngineeringMaster's degree in process engineeringMaster's degree in manufacturing engineeringMaster's degree in automation engineering