Roche

Channel and Content Partner

Roche

full-time

Posted on:

Location Type: Hybrid

Location: RiyadhSaudi Arabia

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About the role

  • Drive customer centricity
  • Create seamless customer experiences
  • Develop the Middle East channel strategy and roadmap
  • Act as a regional representative for Global CXI channel roadmap
  • Develop personalized & modular content in partnership with The Content Lab
  • Advise on omnichannel mix within therapeutic area strategies
  • Oversee high channel standards and best practice implementation
  • Measure ongoing channel performance
  • Maintain overview of channels in the region

Requirements

  • Bachelor degree (scientific, technical, digital, economic or business degree)
  • An advanced degree in Life sciences and/ or MBA is a plus
  • Confirmed experience in planning and delivering integrated omnichannel strategies
  • Hands-on knowledge of social media, online advertising, web, SEO/SEM, mobile, chat, and email channels
  • Experience in f2f customer events
  • Proven experience managing and maximizing effectiveness of external agencies
  • Experience with customer engagement and customer facing is a plus
Benefits
  • Personal expression and open dialogue
  • Genuine connections among employees
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
omnichannel strategiesSEOSEMonline advertisingsocial mediamobile channelsemail channelscustomer engagementcontent developmentchannel performance measurement
Soft Skills
customer centricitycommunicationstrategic planningcollaborationadvisory skillsleadershiporganizational skillsrelationship managementproblem-solvingcreativity
Certifications
Bachelor degreeadvanced degree in Life sciencesMBA