
Channel and Content Partner
Roche
full-time
Posted on:
Location Type: Hybrid
Location: Riyadh • Saudi Arabia
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About the role
- Drive customer centricity
- Create seamless customer experiences
- Develop the Middle East channel strategy and roadmap
- Act as a regional representative for Global CXI channel roadmap
- Develop personalized & modular content in partnership with The Content Lab
- Advise on omnichannel mix within therapeutic area strategies
- Oversee high channel standards and best practice implementation
- Measure ongoing channel performance
- Maintain overview of channels in the region
Requirements
- Bachelor degree (scientific, technical, digital, economic or business degree)
- An advanced degree in Life sciences and/ or MBA is a plus
- Confirmed experience in planning and delivering integrated omnichannel strategies
- Hands-on knowledge of social media, online advertising, web, SEO/SEM, mobile, chat, and email channels
- Experience in f2f customer events
- Proven experience managing and maximizing effectiveness of external agencies
- Experience with customer engagement and customer facing is a plus
Benefits
- Personal expression and open dialogue
- Genuine connections among employees
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
omnichannel strategiesSEOSEMonline advertisingsocial mediamobile channelsemail channelscustomer engagementcontent developmentchannel performance measurement
Soft Skills
customer centricitycommunicationstrategic planningcollaborationadvisory skillsleadershiporganizational skillsrelationship managementproblem-solvingcreativity
Certifications
Bachelor degreeadvanced degree in Life sciencesMBA