Robot.com

Performance Marketing Analyst

Robot.com

full-time

Posted on:

Location Type: Hybrid

Location: San FranciscoCaliforniaUnited States

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Job Level

Tech Stack

About the role

  • Monitor the performance of paid marketing campaigns across channels (e.g., Google Ads, Meta, TikTok, LinkedIn, Out-of-Home, Email).
  • Analyze audience behavior, conversion funnels, and campaign attribution to identify trends and optimization opportunities.
  • Work with internal and external teams to refine targeting, messaging, and budgeting strategies.
  • Build dashboards and regular performance reports (weekly, monthly, quarterly) for leadership.
  • Translate data into clear, actionable insights for both marketing and cross-functional teams.
  • Define and track key growth and acquisition metrics across campaigns and platforms.
  • Support A/B tests, creative experiments, landing page optimization, and channel testing.
  • Collaborate with Product, Sales, and Brand teams to align on acquisition goals and messaging.
  • Research market trends, competitor performance, and emerging platforms relevant to growth efforts.

Requirements

  • Bachelor’s degree in Marketing, Business, Economics, Engineering, Data Science, or related field.
  • 1–3+ years of experience in performance marketing, growth analytics, digital advertising, or data-driven marketing.
  • Experience analyzing paid media performance and marketing funnels.
  • Familiarity with campaign platforms (e.g., Google Ads, Meta Ads Manager, LinkedIn Campaign Manager).
  • Strong analytical and quantitative skills with ability to interpret complex data.
  • Proficiency with data and visualization tools (e.g., Google Analytics, Looker Studio, Tableau, or similar).
  • Experience using Excel/Sheets at an intermediate to advanced level (formulas, pivot tables, etc.).
  • Clear written and verbal communication skills to present findings to non-technical audiences.
Benefits
  • Competitive compensation, equity opportunities, and benefits package.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketinggrowth analyticsdigital advertisingdata-driven marketingcampaign analysisA/B testinglanding page optimizationdata interpretationquantitative analysisbudgeting strategies
Soft Skills
analytical skillscommunication skillscollaborationproblem-solvingpresentation skills