RoadSync

Senior Manager, Growth Marketing

RoadSync

full-time

Posted on:

Location Type: Hybrid

Location: Atlanta • United States

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Job Level

Senior

About the role

  • Lead a data-driven growth engine in fintech logistics.
  • Own AI-powered campaigns, events, and demand gen.
  • From strategy to measurable impact, with an inclusive, hands-on team.
  • Build AI workflows across the marketing function: lead enrichment, personalization at scale, competitive monitoring, content production, and campaign analysis.
  • Own the full event lifecycle - identifying the right shows, booth strategy, pre-show outreach and engagement, on-site lead capture, and high-impact post-show nurture in partnership with Revenue Ops.
  • Design and run multi-channel campaigns (email, webinars, outbound, partnerships) that generate a qualified pipeline.
  • Generate actionable insights, A/B test relentlessly, run pipeline reviews, and maintain HubSpot data hygiene.

Requirements

  • You’ve built and scaled a B2B demand gen pipeline (SaaS/fintech preferred).
  • You can point to specific outcomes and results.
  • You can demo AI workflows you’ve built that replaced, or 10x’d, manual processes.
  • You’ve executed trade shows and events as a primary lead gen channel and can speak to ROI.
  • Hands-on HubSpot: automation, workflows, lead scoring, reporting.
  • Strong writer - cold emails that get replies, landing pages that convert, and being the human-in-the-loop to ensure copy/content for campaigns speaks to our customers and prospects in their voice.
  • You thrive where you’re a strategist and executor on the same day.
Benefits
  • Competitive Compensation & Equity: You have a meaningful stake in our success on day 1!
  • In-office perks: Catered lunches on in-office days, paid parking, snacks, you know the drill
  • Comprehensive Benefits: Medical, dental, and vision benefits premiums paid for employees.
  • 401K plan available.
  • Flexible Hybrid Schedule: Balance deep focus time and in-office collaboration
  • Growth Culture: 15 days of PTO for your time, and a team that champions continuous learning and advancement
  • Access to cutting-edge AI development tools, including Claude Code Enterprise, to enhance your productivity
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
AI workflowsdemand generationB2B pipelinecampaign analysisA/B testinglead enrichmentpersonalizationcontent productionmulti-channel campaignsdata hygiene
Soft Skills
strategic thinkingexecutionstrong writingcommunicationcollaborationanalytical skillscreativityproblem-solvingadaptabilityleadership