Ro

Senior Designer, Paid Social – Multidisciplinary

Ro

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $109,700 - $130,000 per year

Job Level

Senior

About the role

  • Help shape the future of healthcare and infuse design excellence into every Ro touchpoint.
  • Focus on creating iterative and net new performance-driven paid social work across various platforms that bring our brand to life.
  • Join a team of creative craftspeople passionate about making a difference in healthcare.
  • Build a brand and design work that empowers folks to make proactive, informed decisions about their health and who believes design can play a key role in making clinically sound health info accessible to all.

Requirements

  • 5-7 years experience in a relevant role
  • You understand and have experience designing against key performance metrics like click-through rate (CTR), conversion rate (CVR), and CAC. You have a demonstrated history of executing work that contributes to and exceeds key business goals. You value results as much as you value best-in-class design.
  • Your portfolio showcases clear examples of direct response marketing, ideally including strong paid social ad video and static assets as well as iterative testing examples.
  • You have excellent visual design craft, with stylistic breadth, attention to detail, and an obsession for pixels.
  • You’ve designed game-changing work that showcases a strong foundation of type, space, form, color, and visual hierarchy.
  • You are skilled with Figma, AfterEffects/Premiere, Photoshop, and Illustrator. You also have a strong working knowledge of advertising fundamentals and a passion for learning about new platforms and technologies.
  • You have extensive experience creating dynamic, engaging short-form content tailored to platform-specific formats (Instagram, TikTok, YouTube, etc.) with a strong understanding of transitions, motion graphics, and sound editing.
  • You’ve played an integral role in launching effective, stunning paid social work. You naturally ideate multiple concepts and directions without losing sight of business and user goals, leading to expert execution built upon discerning insights.
  • You live and breathe social media, and you understand the nuances of what content performs best on each platform. You may have experience with content creation.
  • You have great perseverance and an iron-clad work ethic. You roll up your sleeves to do whatever needs to be done.
Benefits
  • Competitive equity and benefits package

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
visual designdirect response marketingpaid social advertisingiterative testingcontent creationmotion graphicssound editingtype designcolor theoryvisual hierarchy
Soft skills
attention to detailcreativityperseverancework ethiccollaborationproblem-solvingadaptabilityinsight-driven executioncommunicationpassion for learning