Rivia Health

Product Manager

• Own product vision, strategy, and roadmap post-MVP, translating needs into clear priorities and outcomes
• Work directly with engineering team on user story creation, sequencing, and execution of defined priorities
• Interface with UI/UX resources to define requirements and champion UI/UX development
• Lead discovery through launch and iteration using agile practices and a predictable execution cadence
• Drive customer/stakeholder discovery and prioritize work across competing inputs
• Execute portfolio consolidation, integrating key features into a unified offering
• Define success metrics, monitor performance, and continuously improve based on product data
• Partner with GTM teams on positioning, enablement, and post-launch feedback loops
• Own integration strategy and third-party relationships for future platform integrations

Head of Product

Marketing

• Drive comprehensive digital messaging campaigns across channels to generate qualified leads for Sales via booked demos and warm lead lists
• Act as a service partner to the Sales team to accelerate topline revenue bookings
• Build and execute account-based marketing (ABM) and targeted outreach support initiatives
• Own campaign planning, timelines, and performance reporting
• Manage ad spend and campaign execution across paid channels as priorities are finalized (LinkedIn, Google retargeting, Meta)
• Ensure all written and visual materials embody the Rivia Health brand, voice, and positioning
• Design across multiple digital avenues—distilling concepts and data into clear messaging for presentations, one-pagers, data sheets, website content, EMR marketplaces, and social
• Write, edit, and copyedit across multiple channels with strong attention to detail
• Create print-ready materials for events and conferences (banners, signage, collateral)
• Manage and continuously improve sales enablement assets (sales deck, proposals, one-pagers, presentations)
• Identify conferences that align with target audiences and ROI goals

Marketing Manager

Sales Development Rep

• Leverage our target prospecting lists and continue to build out your target pipeline using tools such as Zoom Info, Definitive Health, HubSpot, and LinkedIn.
• Identify, develop, and engage key stakeholders at healthcare provider practice group organizations.
• Outreach to prospects using a mix of calls, emails, and other communication mediums.
• Create a great first impression to prospects with a friendly attitude, compelling message, and consistent follow-up.
• Educate and develop prospects into qualified opportunities.
• Engage qualified leads via an organized and consistent outbound sales process.
• Book virtual sales demo meetings for our Account Executive team.
• Maintain precise and accurate information of contacts, opportunities, and sales activities within the customer relationship management system (HubSpot CRM).
• Further develop a solid understanding of the healthcare industry and Rivia Health’s value to our customers and become a trusted advisor on the ever-evolving needs of revenue cycle leaders.
• Bring insights from customer conversations back to the Rivia Health team to help further refine the product features and sales messaging.
• Maintain consistent communication with the Account Executive or Sales Leader you are supporting.

Head of Product

Marketing Manager

Sales Development Representative