
Middle/Senior SEO Specialist – Betting
Risk.Inc
contract
Posted on:
Location Type: Remote
Location: Poland
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Job Level
About the role
- Development and implementation of an SEO strategy for gambling traffic (including FTD funnel)
- In-depth website audit (technical, content, backlink profile), identifying bottlenecks and implementing improvements
- Building a semantic core (especially for keywords like "predictions", "bets", "bonuses", "bookmaker ratings", etc.)
- Optimizing existing content and creating new SEO landing pages (including evergreen content)
- Link-building strategy development: outreach, crowd, PBN, and grey-hat methods — welcomed if applied carefully
- Competitor analysis (including Legalbet, Ratingbet, Championat, Metaratings, etc.)
- Continuous monitoring of keyword positions, indexing, behavioral metrics, and conversions (up to FTD)
- Task management for editors, designers, and developers (via Asana)
- Regular SEO analytics and reporting focused on ROI
Requirements
- 3+ years of experience as an SEO specialist including at least 1 year in betting / gambling / fintech / CPA / sports-related projects
- Deep knowledge of Google Search algorithms, penalties, filters, and recovery techniques
- Hands-on experience in building FTD funnels through SEO and directing traffic to affiliate sites
- Proficiency in working with structured data, meta tags, website architecture, and mobile performance
- Strong link-building experience: outreach, tiered links, crowd marketing, rented and permanent backlinks, and anchor strategy
- Ability to collaborate closely with editors, developers, and analysts
- English language knowledge
Benefits
- Global Flexibility: Embrace the freedom to work from anywhere in the world, with remote work options that let you craft the perfect work-life balance.
- Vacation: 20 working days.
- Paid sick leave
- Learning Coverage
- Team Building programs
- Mental Health Programs
- Sport coverage
- Medical insurance, dental coverage
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEO strategy developmentwebsite auditlink-building strategycompetitor analysiskeyword monitoringstructured datameta tagswebsite architecturemobile performanceFTD funnel optimization
Soft skills
collaborationtask managementcommunication