Right Side Up

Conversation Rate Optimization Consultant

Right Side Up

contract

Posted on:

Location Type: Remote

Location: Texas • United States

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About the role

  • Analyze user behavior and conversion funnels to identify drop-off points and opportunities for improvement
  • Develop and execute A/B and multivariate testing programs
  • Create testing roadmaps aligned to business goals and hypotheses
  • Partner with design, product, and engineering teams to implement experiments
  • Optimize landing pages, product pages, and key conversion flows
  • Use tools such as Optimizely, VWO, Hotjar, and similar platforms to run tests and gather insights, and leverage tools like Webflow to implement and iterate on on-site experiences
  • Leverage qualitative and quantitative data (heatmaps, session recordings, surveys, analytics) to inform decisions
  • Report on test results and translate findings into actionable recommendations

Requirements

  • Strong foundation in CRO, experimentation, and user behavior analysis
  • Experience designing and executing A/B or multivariate tests
  • Familiarity with experimentation and analytics tools (e.g., Optimizely, VWO, Google Analytics, Hotjar)
  • Ability to form hypotheses and prioritize tests based on potential impact
  • Understanding of UX/UI principles and their impact on conversion
  • Strong analytical skills and attention to detail
  • Ability to communicate results and insights clearly to stakeholders
  • Comfort working across different industries, products, and customer journeys
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CROA/B testingmultivariate testinguser behavior analysisUX principlesUI principlesdata analysishypothesis formationconversion optimization
Soft Skills
analytical skillsattention to detailcommunication skillscollaborationprioritization