Rhombus

Channel Marketing Manager

Rhombus

full-time

Posted on:

Location Type: Hybrid

Location: Sacramento • California • United States

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Salary

💰 $100,000 - $115,000 per year

About the role

  • Shape and execute a channel marketing strategy to engage partners and generate revenue.
  • Understand partners’ business objectives and build and execute agreed-upon marketing strategies.
  • Collaborate with Product Marketing to provide timely and relevant channel-enablement communications, promotions, and education for new product launches.
  • Manage and optimize content for email campaigns, newsletters, video scripts, blogs, ads, social media, and collateral.
  • Create high-quality, multi-format content such as social media posts, video scripts, email campaigns, sales enablement materials, partner case studies, blog content, and white papers.
  • Manage all aspects of channel and partner events, including webinars, tradeshows, and Partner Forums.
  • Coordinate event logistics, including strategy, materials creation, vendor relations, site selection, registration, agenda scheduling, staffing, and on-site production.
  • Conduct post-event evaluations and ROI analyses, reporting results and recommendations to sales and marketing teams.
  • Plan and manage account-based marketing activities with the Channel Sales team, identifying key accounts and executing strategic campaigns.
  • Track, analyze, and report on channel marketing data to shape future marketing strategies.
  • Collaborate with Operations teams and sales leaders to ensure full cycle follow-through for Marketing Leads and MQLs.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in channel marketing, account-based marketing, or related roles.
  • Strong understanding of channel sales, partner ecosystems, and go-to-market strategies.
  • Proven experience in managing marketing budgets and executing marketing strategies.
  • Excellent content creation skills, including long-form and short-form copy, video scripts, and social media content.
  • Strong event planning and management skills, with experience coordinating tradeshows, webinars, and other partner events.
  • Proficiency in marketing analytics and data-driven decision-making.
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners.
Benefits
  • Competitive Salary & Equity Options
  • Flexible Schedule & Paid-Time Off
  • Excellent Healthcare Coverage
  • Generous Family Leave Policy
  • WFH & Workspace Supplies
  • Career Growth & Professional Development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
channel marketingaccount-based marketingcontent creationmarketing analyticsevent planningbudget managementdata-driven decision-makingemail marketingsocial media marketingcopywriting
Soft Skills
communicationcollaborationstrategic planningorganizational skillsanalytical skillscreativityproblem-solvingleadershipinterpersonal skillsteamwork
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications