Revive Media

Manager, Programmatic Platform Strategy – DV360

Revive Media

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $155,000 - $170,000 per year

About the role

  • Develop offering strategy: Design tiered DV360 service packages that align with client needs and our broader solutions architecture
  • Platform guidance framework: Create a DV360-specific ad policy and category framework that brings clarity to how DV360 can be applied for regulated or nuanced categories as part of multi-platform client solutions
  • Product positioning: Create clear value propositions that articulate our DV360 capabilities and how they integrate into omnichannel and programmatic offerings
  • Sales enablement: Build playbooks, pitch decks, case studies, and training materials that help sales and account teams confidently incorporate DV360 into client recommendations
  • Technical implementation: Establish standards for ad tag implementation, reporting infrastructure, and measurement frameworks that align with existing reporting and analytics ecosystems
  • Packaging and pricing: Define how DV360 services are packaged—standalone, bundled, or embedded within omnichannel solutions—in alignment with broader media and technology strategies
  • Technical guidance: Establish best practices and integration strategies with complementary platforms (Google Analytics, Campaign Manager 360, Search Ads 360, etc.)
  • Cross-functional collaboration: Work closely with sales, client services, product, and technical teams to ensure DV360 capabilities are consistently applied across client engagements
  • Thought leadership: Stay current on DV360 updates, programmatic trends, and policy changes, translating insights into practical guidance for internal teams
  • Client consultation: Partner with account teams on strategic opportunities, scoping, and RFP responses to support thoughtful, multi-platform client solutions

Requirements

  • 5+ years experience with DV360 including platform strategy (campaign management would be a bonus)
  • Deep understanding of programmatic advertising, audience strategies, and measurement frameworks
  • Knowledge of ad platform policies and restrictions, particularly around sensitive or regulated categories
  • Experience with other DSP platforms and cross-platform strategy development
  • Experience developing go-to-market strategies, service offerings, or product positioning
  • Strong communication skills—you can translate technical concepts for non-technical audiences
  • Track record of enablement: training teams, creating documentation, building repeatable processes
  • Experience with ad tags, trafficking, and cross-platform reporting
  • Google Marketing Platform certifications (DV360, Campaign Manager) preferred
Benefits
  • Fully remote - always!
  • Comprehensive healthcare including medical, vision & dental benefits covered at 100% for employees and 50% for dependents
  • Health and Dependent Daycare FSA options
  • Free One Medical and Virtual Health Memberships
  • Generous monthly remote working stipends
  • Flexible PTO, take what you need, when you need
  • Supportive Parental Leave Policy
  • 401(k) options
  • Company paid and supplemental life insurance
  • Voluntary short-term and long-term disability
  • Monthly free day to use as you’d like
  • Coffee or Tea Subscription
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
DV360programmatic advertisingaudience strategiesmeasurement frameworksad platform policiesDSP platformsgo-to-market strategiesad tagstraffickingcross-platform reporting
Soft Skills
strong communication skillscross-functional collaborationthought leadershipclient consultationtraining teamscreating documentationbuilding repeatable processes
Certifications
DV360 certificationCampaign Manager certification