Product Reviewer
Valnet
Android
SEO Manager
ResMed
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $116,000 - $174,000 per year
Job Level
SeniorLead
About the role
- Focus on the overall health and growth of the Search Engine channel portfolio specific to Organic Search, including quality content, technical, authority, and search generative experience
- Strategy and execution support of Search Engine Optimization strategy roadmaps as defined by yourself and the Global SEO Lead
- Bring executional knowledge of the Search Engine landscape (Keyword research, Content Strategy, Technical SEO, On-Site SEO, Local SEO, Google Algorithm Updates, etc.) to the team and organization
- Build and execute Testing Roadmaps to drive internal stakeholder success within Search Engine, particularly focusing on brand building & acquisition metrics
- Deliver clear story and vision driven by Analytical work, using numbers and data to clearly inform and dictate strategy
- Maintain accountability for QA procedures across upcoming, live and ending campaigns
- Continually make and implement recommendations for optimizing programs, and additional investment in time and money in line with strategic direction
- Work cross-functionally with leaders on the SEO team, as well as the larger product, marketing, sales, data science, and insights to unlock new growth opportunities
- Own and enhance Organic Search KPIs and reporting cadence to drive data-based optimizations and inform stakeholders on overall Organic Search performance on monthly and quarterly basis
- Interface with Strategy and Activation teams to respond to learn how we communicate service offerings, and to identify and deliver new solutions in a collaborative fashion
- Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosities
- Lead regular knowledge share sessions to present and learn new strategies for optimizing and enhancing campaign performance
- Ensure team operations and internal client deliverables are commensurate with their goals and strategic vision of the audience and line of business
Requirements
- 8+ years of experience in developing integrated DTC & B2B search strategies
- Relevant experience with SEO-related Content Strategy, and experience working with creative and copywriting teams to achieve marketing goals
- Relevant experience with Technical and On-Site SEO, and experience working with IT and Web Experience teams to implement technical changes
- Relevant experience with Local SEO platforms such as Google Business Profiles, as well as local search aggregators
- Relevant experience working with regionalized SEO strategies
- Familiarity with Web Analytics platforms such as Google Analytics and Google Search Console
- Familiarity with SEO tools/platforms including Screaming Frog, SEMRUSH, and potentially others
- Ability to collaborate effectively with cross-functional teams and stakeholders
- A strategic thinker with a results-oriented mindset
- Knowledge and interest in new and emerging healthcare technologies
- Prior agency-side or in-house agency experience is helpful
Benefits
- comprehensive medical, vision, dental, and life
- AD&D
- short-term and long-term disability insurance
- sleep care management
- Health Savings Account (HSA)
- Flexible Spending Account (FSA)
- commuter benefits
- 401(k)
- Employee Stock Purchase Plan (ESPP)
- Employee Assistance Program (EAP)
- tuition assistance
- fifteen days Paid Time Off (PTO)
- 11 paid holidays plus 3 floating days
- 14 weeks of primary caregiver or two weeks of secondary caregiver leave when welcoming new family members
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Search Engine OptimizationKeyword researchContent StrategyTechnical SEOOn-Site SEOLocal SEOGoogle Algorithm UpdatesData analysisCampaign performance optimizationDTC & B2B search strategies
Soft skills
CollaborationStrategic thinkingResults-oriented mindsetAccountabilityTeamworkCommunicationLeadershipAnalytical skillsCreativityKnowledge sharing
