Own full-funnel performance marketing across paid search & social, ASO, and lifecycle
Build a self-improving creative engine: AI-driven ad generation, testing, and iteration
Maintain a persistent knowledge layer so every experiment compounds automatically
Own conversion signal quality end-to-end: right events, right audiences, right attribution
Run a structured experimentation program where every test feeds a feedback loop
Automate performance reporting and alerting — your system flags problems before anyone has to ask
Build geo-differentiated strategies across market tiers
Build the system that allocates spend, prioritizes tests, and rotates under-performers

Requirements

5+ years in performance marketing across at least two major paid channels (search, social, ASO, or programmatic)
Hands-on experience building AI-powered marketing workflows
Deep understanding of conversion tracking, attribution, and signal quality
Data-literate: comfortable with SQL, dashboards, and statistical rigor
Track record managing significant budgets with clear ROI accountability
Strong experimentation instincts: structured test-and-learn programs

Benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

performance marketingpaid searchsocial media marketingASOAI-driven ad generationconversion trackingattributionSQLdata analysisstatistical rigor

Soft Skills

experimentation instinctsstructured test-and-learnproblem-solvingcommunicationstrategic thinking