Replicant

Senior Director, Product Marketing

Replicant

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Job Level

Senior

About the role

  • Replicant builds AI-first contact center platform with AI agents and conversation intelligence
  • AI agents handle millions of calls monthly, processing payments, booking appointments, and authenticating users
  • Lead strategic direction of product marketing, partnering across teams to inform product development, GTM strategy, and category design
  • Serve as hands-on player-coach owning positioning, messaging, and broader go-to-market strategy; reports to the Chief Marketing Officer
  • Lead and develop a high-performing product marketing team; refine positioning and messaging; orchestrate market-defining launches
  • Develop and execute GTM strategy, determine priority segments/use cases/personas, and drive sales enablement and launch execution
  • Oversee pricing and packaging to commercialize offerings and reduce sales friction
  • Support sales on top accounts and high-impact deals and enable customer-facing teams
  • Manage competitive enablement and serve as voice of the customer

Requirements

  • Exceptional leadership and team management skills, with a track record of building and developing high-performing teams
  • Passion - for our mission, for marketing as a craft, for developing your team, and for your own personal growth
  • An AI-first mindset - you operate at the cutting edge of what’s possible with go-to-market tech and use AI to improve quality and quantity of team output
  • Deep empathy for customers, with proven ability to adapt how you communicate to best reach and engage your audience
  • Experience working within a sales-led GTM motion
  • Excellent verbal and written communication skills
  • Data-driven mindset, with the ability to analyze and interpret performance metrics to make informed decisions
  • Ability to thrive in a scrappy, ambiguous, dynamic, low-ego environment