RenoFi

Growth Marketing

• Play a part in the creation of a new role. Build the playbook. Auomate yourself out of the manual version of it and then help scale it. Report to the CEO.
• This is the first hire on a brand-new team at RenoFi, reporting directly to the CEO.
• Salespeople are excellent at selling but bad at the marketing work that grows their book of business. They know what they should do. They just don’t do it. We’re building a role that does it for them. You’re the first hire. You’ll start by supporting a handful of our top salespeople directly — identifying everything they should be doing but won’t and then going and doing it for them.
• Concretely, the work looks like this: a salesperson tells you on a 20-minute call that they have 150 past customers sitting cold in a spreadsheet. By Friday, you’ve segmented the list, written a reactivation email in their voice, sent it, and connected with all 150 of them on LinkedIn from their account. Then you figure out how to do that for the next salesperson in half the time.
• That’s the manual version. Your second job, running in parallel from week one, is to figure out which parts of what you just did can be automated — by AI tools we’re already building, by workflows you set up, by templates you create. You’ll work directly with the CEO and our product team on what to ship next. The version of this role that exists in 18 months looks very different from the version that exists on day one, and you’re the person who turns one into the other.
• The goal is a playbook along with automations that are so effective that we can’t resist scaling this function across our entire sales org.
• You report directly to the CEO. No middle layer.

Growth Associate