Remote Choice

SEO Copywriter – Content, EEAT Specialist

Remote Choice

full-time

Posted on:

Location Type: Remote

Location: South Africa

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Job Level

Junior

Tech Stack

MagentoWordPress

About the role

  • Write high-quality, engaging, and SEO-friendly content, including product descriptions, category pages, landing pages, and blog posts.
  • Apply EEAT principles (Expertise, Authoritativeness, Trustworthiness) to establish credibility in all content.
  • Conduct keyword research and strategically integrate semantic keywords, long-tail phrases, and LSI terms.
  • Optimize content for AI-driven search, voice search, and featured snippets.
  • Collaborate with the SEO Manager to ensure content aligns with overall SEO strategy and business objectives.
  • Maintain a consistent brand voice across all digital platforms.
  • Review and update existing content to improve performance, user engagement, and search visibility.
  • Incorporate multimedia elements (images, videos, infographics) effectively into content to enhance user experience.

Requirements

  • Must Be based in Cape Town
  • Proven experience writing for eCommerce, service, or B2B websites, particularly product descriptions and blog content.
  • Strong understanding of SEO content optimization, semantic search, and content relevance to user intent.
  • Experience using AI content tools (ChatGPT, Jasper, SurferSEO, etc.) and integrating them effectively with human-written content.
  • Ability to write for multiple buyer personas and stages of the sales funnel.
  • Knowledge of content structure, including headings, metadata, internal linking, and multimedia integration.
  • Strong research skills and ability to cite authoritative sources when needed.
  • Familiarity with content management systems (CMS) like WordPress, Shopify, or Magento.
  • Attention to detail, excellent grammar, and polished writing style.
Benefits
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEO content optimizationkeyword researchsemantic searchcontent relevancecontent structuremultimedia integrationwriting for eCommercewriting for B2Bproduct descriptionsblog content
Soft Skills
attention to detailexcellent grammarpolished writing stylecollaborationresearch skillsability to write for multiple buyer personasuser engagementcredibility establishment