
Account Based Marketing Manager
Relay
full-time
Posted on:
Location Type: Hybrid
Location: Toronto • Canada
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About the role
- Own the execution of Relay’s one-to-many ABM programs
- Build, segment, and activate targeted account lists
- Craft and execute ABM campaigns across various channels
- Operationalize ABM outbound workflows
- Design and run fast, lightweight ABM experiments
- Track and communicate ABM performance
- Share learnings, insights, and recommendations across teams
- Work closely with RevOps to ensure ABM programs are executed cleanly
Requirements
- 3–5 years of experience in B2B marketing, demand generation, or ABM-adjacent roles
- Experience working closely with Sales and SDR teams
- Highly organized and comfortable managing multiple campaigns
- Enjoy building in ambiguity and energized by testing
- Clear communicator and strong cross-functional partner
Benefits
- You push relentlessly for reinvention:
- You crave autonomy:
- You own your work:
- You treat comfort as a red flag:
- You care about impact, not noise:
- You’re energized by complexity and ambiguity:
- You seek out feedback:
- You’re here for more than a job:
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ABM programsaccount segmentationcampaign executionoutbound workflowsABM experimentsperformance tracking
Soft Skills
organizational skillscommunication skillscross-functional collaborationadaptabilityproblem-solving