Growth Marketing Manager, Messaging
Relay Commerce
full-time
Posted on:
Location Type: Hybrid
Location: Brazil
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About the role
- Drive customer acquisition, pipeline growth, and product adoption through scalable, data-driven marketing programs.
- Own and optimize key growth levers across demand generation, lifecycle marketing, and go-to-market execution.
- Collaborate closely with Sales, Product, and Customer Success to translate strategy into measurable growth.
- Execute multi-channel growth programs including content, paid acquisition, SEO, email marketing, cold email outreach, and account-based marketing.
- Build and improve lifecycle programs that support the full customer journey, from acquisition through onboarding, activation, and expansion.
- Ensure content and campaigns align with Messaging product positioning and customer needs.
Requirements
- 3 to 6 years of experience in growth marketing, demand generation, or performance marketing roles.
- Proven experience in B2B SaaS marketing, ideally within e-commerce tools or the Shopify ecosystem.
- Experience marketing to SMB and mid-market customers, with an understanding of how DTC founders and operators evaluate and buy software.
- Hands-on experience executing and optimizing campaigns across multiple channels.
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
growth marketingdemand generationperformance marketingmulti-channel marketingSEOemail marketingaccount-based marketinglifecycle marketingcampaign optimizationdata-driven marketing
Soft Skills
collaborationstrategic thinkingcustomer focuscommunicationproblem-solvingadaptabilitycreativityanalytical skillsproject managementteamwork