Relay Commerce

Growth Marketing

• Own Flockler's marketing engine from strategy to execution, leading a small team and managing our agency partnerships
• Optimize our marketing automation, lead management, and reporting infrastructure as the marketing owner of HubSpot
• Partner with our General Manager, Customer Success, Account Management, and Engineering teams to build and execute Go-To-Market plays
• Manage our marketing operations and drive pipeline growth
• Research and recommend industry events for Flockler
• Coordinate event preparation including booth design, collateral, and demos
• Run the weekly marketing meeting, setting priorities and driving accountability across all initiatives
• Lead the planning and execution of product launches and campaigns

Growth Marketing Manager, Social Commerce

Product Manager

• Develop and execute a comprehensive product strategy that aligns with the company's vision and drives significant market impact.
• Lead the end-to-end product lifecycle, from ideation and customer discovery to launch and post-launch optimization, with a strong focus on go-to-market strategy and execution.
• Define and prioritize a product roadmap that balances innovation, customer needs, and business objectives, with an emphasis on creating unique value propositions.
• Collaborate closely with engineering, design, and data teams to translate product requirements into tangible and scalable solutions.
• Cultivate a deep understanding of the e-commerce landscape, our customers' evolving needs, and competitive dynamics to identify and capitalize on new opportunities.
• Champion a data-informed culture, leveraging analytics and user feedback to make informed product decisions and measure success.
• Engage with key stakeholders, including marketing, sales, and customer success, to ensure seamless product launches and effective market positioning.
• Develop AI-powered and data-driven products, leveraging AI technologies (such as LLMs and ML) and machine learning models to deliver personalized user experiences and enhance product functionality.
• Maintain a regular cadence of direct customer conversations to gain a deep understanding of customer desires beyond their initial requests.

Senior Product Manager, Retention

• Drive customer acquisition, pipeline growth, and product adoption through scalable, data-driven marketing programs.
• Own and optimize key growth levers across demand generation, lifecycle marketing, and go-to-market execution.
• Collaborate closely with Sales, Product, and Customer Success to translate strategy into measurable growth.
• Execute multi-channel growth programs including content, paid acquisition, SEO, email marketing, cold email outreach, and account-based marketing.
• Build and improve lifecycle programs that support the full customer journey, from acquisition through onboarding, activation, and expansion.
• Ensure content and campaigns align with Messaging product positioning and customer needs.

Growth Marketing Manager, Social Commerce

Senior Product Manager, Retention

Growth Marketing Manager, Messaging