Red Roof

Franchise Operations Director

Red Roof

full-time

Posted on:

Location Type: Remote

Location: North Carolina • United States

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Job Level

Lead

About the role

  • Coordinates support for franchise partners with Design and Construction for PIP support.
  • Orchestrates inn openings, property transfers, and ownership changes with existing and new franchisees including, but not limited to, pre-opening visit, MIG (Move In Guide) completion, PIP (Property Improvement Plan) requirements, and Shift 4 contract.
  • Networks franchise partners with approved FF&E, soft goods, signage, and photography vendors.
  • Works closely with other departments (i.e. distribution services, legal, training, revenue management, sales, and marketing, etc.) to provide operational support for franchise partners.
  • Reviews inn level rate strategies, marketing strategies, and quality/service standards to ensure the inn meets brand goals.
  • Coordinates and conducts conference calls, meetings, and training sessions as required.
  • Promotes growth, upholds brand standards, policies, and procedures, and implements brand initiatives.
  • Acts as trainer and coach for franchisees in the area of customer service and guest relations, i.e. (Market Metrix), TripAdvisor, and INNcompass.
  • Promotes company programs including, but not limited to, REDvenue Optimizer, RediSales Force, and Call Forwarding.
  • Tracks and maintains regional data including, but not limited to, completion of PIP phases, brand-compliant standards, and OTA participation.
  • Facilitates brand website compliance, changes, and requests.
  • Analyzes financial reports of the franchise operations department including, but not limited to, STR, PACE, and Early Bird Reports.
  • Determines short and long-term planning and assessing of quality matrixes to ensure quality standards are met.
  • Communicates franchise agreement amendment requests to SVP for review/approval.
  • Assists Accounting department with the collection of outstanding invoices.
  • Sets goals, monitors work and evaluates results to ensure that departmental and organizational objectives and operating requirements are met and in line with the needs and mission of the organization.
  • Ensures franchise partners, FAC members, owners, and operators’ business support needs are met.
  • Nurtures relationships between franchise partners and operations team members to meet brand goals, strategies, and initiatives.
  • Attends hospitality conventions including, but not limited to, AAHOA meetings, AAHOA town halls, grand openings, tradeshows, brand conferences, and regional meetings as needed or requested.
  • Meets budget/expense goals and codes expenses accurately and timely.
  • Completes a minimum of 2 property visits per year and submits written FVR (Franchise Visitation Report) to SVP.
  • Conducts at least 1 GuestRedi inspection per property each year and submits inspection report to SVP. Inns not meeting brand standard quality or service goals may require additional visits per year.
  • Facilitates inn tours with SVP and/or other members of senior management as requested. Completes inn tour binders with comprehensive inn data for review by SVP/senior management.
  • Assists fellow RVPs/FODs as the need arises with inn openings, transfers, and other assigned duties.
  • Performs other duties as assigned.

Requirements

  • Bachelor’s degree in a related field or equivalent work experience.
  • 5 years of hospitality hotel operations experience with a proven track record.
  • Hotel franchise operations experience preferred.
  • Goal-oriented and self-motivated individual with excellent relationship-building skills.
  • Ability to work with different cultural backgrounds.
  • Home-based position requiring 90% travel. Relocation may be required.
  • Availability on nights, weekends, and holidays to serve the needs of franchise partners and the needs of the business organization.
  • International travel as directed.
  • Analytical and critical thinking skills with an advanced understanding of cash flow and profitability.
  • Ability to evaluate and make recommendations based on market supply and demand characteristics.
  • Ability to effectively multi-task and operate with little or no supervision.
  • Ability to lead and motivate others with different levels of skills sets, experience, and cultural differences to achieve brand goals.
  • Excellent verbal and written communication, presentation, and reporting skills.
  • Computer literate and proficient in Microsoft Office.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
hospitality hotel operationshotel franchise operationsfinancial analysiscash flow managementmarket analysisproperty improvement plan (PIP)guest relationscustomer service trainingdata trackingquality standards assessment
Soft Skills
goal-orientedself-motivatedrelationship-buildingcultural sensitivityanalytical thinkingcritical thinkingmulti-taskingleadershipmotivationcommunication
Certifications
Bachelor's degree in related field