Reckitt

Digital Media Manager

Reckitt

full-time

Posted on:

Location Type: Office

Location: Warszawa • Poland

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About the role

  • Working closely with the CE Pod to ensure all digital campaign elements are executed according to briefs.
  • Co-creating digital activation plans with audience, performance and content teams to ensure optimal campaign set-up.
  • Providing guidance on digital media channels and in‑platform tactics aligned with media communication objectives.
  • Overseeing a team of digital traders, offering training, support and direction in managing campaigns within platforms.
  • Developing digital channel playbooks, championing best practices and upskilling the internal trading team on new capabilities.
  • Collaborating with cross‑functional teams to deliver digital test‑and‑learn initiatives.
  • Identifying new testing opportunities in cooperation with industry partners and internal stakeholders to elevate media activation.
  • Sharing results, insights and case studies with wider teams.
  • Facilitating communication and workflow to ensure smooth, cohesive campaign execution.
  • Promoting unified approaches to data analysis, audience targeting and media optimization.
  • Providing monthly media actualizations to CE teams.
  • Monitoring and analysing campaign performance to drive data‑based optimization and improve efficiency.
  • Managing finance reconciliation and balance sheet accuracy related to digital media activity

Requirements

  • Bachelor’s degree in marketing, business, or related field
  • Proven hands-on experience in planning & buying successful programmatic or paid social, search, e-commerce campaigns. (Min. 5 years of in-platform experience)
  • Strong understanding of programmatic DSPs (DV360, TTD, Adform, Amazon, Allegro, e-retailer DSPs etc)
  • Paid social (Meta, TikTok etc) and paid search is a plus.
  • Previous exposure to use of ad verification & ad server platforms such as DoubleVerify, Campaign Manager
  • Experience in managing teams, setting objectives, task prioritisation
Benefits
  • parental benefits
  • Employee Assistance Program to promote mental health
  • life insurance for all employees globally
  • range of other benefits in line with the local market
  • opportunity to save and share in Reckitt's potential future successes
  • short-term incentives to recognise, appreciate and reward your work for delivering outstanding results
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
programmatic advertisingpaid social campaignspaid search campaignse-commerce campaignsdigital media channelscampaign performance analysisdata optimizationaudience targetingmedia optimizationfinance reconciliation
Soft Skills
team managementtrainingsupportcollaborationcommunicationworkflow facilitationobjective settingtask prioritizationinsight sharingbest practices championing