Reckitt

Trade Marketing Manager – Surface, Laundry

Reckitt

full-time

Posted on:

Location Type: Office

Location: Slough • United Kingdom

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About the role

  • Responsible for analysis, strategy, best practices, 4Ps monitoring/follow-up, new product introductions and planning at a category level across a customer group
  • Gathering and understanding Consumer and Channel/Customer insights through research
  • Use data gathered to develop category 4Ps strategy for Customer implementation
  • Development of Global and Local Category best practices and transfer knowledge to Sales for implementation
  • Transfer Local Category success to Global Teams
  • Develop Channel strategy for optimal product assortment and placement across categories
  • Recommend pricing and promotion strategies in accordance with category success models
  • Lead annual category 4Ps planning and review process by translating business objectives into a 4Ps roadmap for Sales execution
  • Champion NPD market entry and execution by tracking and analysing 4Ps in-market implementation
  • Develop and present Market/Consumer/Category trends to key Customers
  • Use a range of data sources to understand market trends, competition, customer strategy, and brand strategy
  • Development of trade spend guidelines, performs top-line allocations, reviews, and authorises field trade spend

Requirements

  • Degree calibre with Sales or Trade Marketing background
  • Strong category management experience within FMCG
  • Demonstrable commercial acumen
  • Good understanding of the Customer Management Process
  • Ability to analyse large volumes of complex information
  • Confident in communicating and influencing at all levels of the organisation
  • Strong knowledge of Syndicated Data (Nielsen/IRI, Spectra, Panel Data)
  • Advanced excel and technology skills
Benefits
  • Parental benefits
  • Employee Assistance Program to promote mental health
  • Life insurance for all employees globally
  • Range of other benefits in line with the local market
  • Opportunity to save and share in Reckitt's potential future successes
  • Short-term incentives to recognise, appreciate and reward your work for delivering outstanding results

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
category managementdata analysis4Ps strategytrade marketingcommercial acumenmarket entry executionpricing strategypromotion strategyconsumer insightschannel strategy
Soft skills
communicationinfluencinganalytical thinkingstrategic planningcollaborationpresentation skillsleadershipproblem-solvingadaptabilitycustomer focus