Reckitt

Trade Marketing Manager – Surface, Laundry

Reckitt

full-time

Posted on:

Location Type: Office

Location: Slough • United Kingdom

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About the role

  • Responsible for analysis, strategy, best practices, 4Ps monitoring/follow-up, new product introductions and planning at a category level across a customer group
  • Gathering and understanding Consumer and Channel/Customer insights through research
  • Use data gathered to develop category 4Ps strategy for Customer implementation
  • Development of Global and Local Category best practices and transfer knowledge to Sales for implementation
  • Transfer Local Category success to Global Teams
  • Develop Channel strategy for optimal product assortment and placement across categories
  • Recommend pricing and promotion strategies in accordance with category success models
  • Lead annual category 4Ps planning and review process by translating business objectives into a 4Ps roadmap for Sales execution
  • Champion NPD market entry and execution by tracking and analysing 4Ps in-market implementation
  • Develop and present Market/Consumer/Category trends to key Customers
  • Use a range of data sources to understand market trends, competition, customer strategy, and brand strategy
  • Development of trade spend guidelines, performs top-line allocations, reviews, and authorises field trade spend

Requirements

  • Degree calibre with Sales or Trade Marketing background
  • Strong category management experience within FMCG
  • Demonstrable commercial acumen
  • Good understanding of the Customer Management Process
  • Ability to analyse large volumes of complex information
  • Confident in communicating and influencing at all levels of the organisation
  • Strong knowledge of Syndicated Data (Nielsen/IRI, Spectra, Panel Data)
  • Advanced excel and technology skills
Benefits
  • Parental benefits
  • Employee Assistance Program to promote mental health
  • Life insurance for all employees globally
  • Range of other benefits in line with the local market
  • Opportunity to save and share in Reckitt's potential future successes
  • Short-term incentives to recognise, appreciate and reward your work for delivering outstanding results
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
category managementdata analysis4Ps strategytrade marketingcommercial acumenmarket entry executionpricing strategypromotion strategyconsumer insightschannel strategy
Soft Skills
communicationinfluencinganalytical thinkingstrategic planningcollaborationpresentation skillsleadershipproblem-solvingadaptabilitycustomer focus