
Head of Marketing – Growth Hacker
RebelMouse
full-time
Posted on:
Location Type: Remote
Location: Argentina
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Job Level
About the role
- Partner with Sales, Sales OPs, GMs, Technology, and Operations to build a high-performing demand generation engine that targets strategic B2B SaaS segments.
- Build a scalable inbound engine that combines content, SEO, narrative leadership, and technical optimization.
- Analyze channel-level performance to guide budgeting, prioritization, and strategy
- Design funnels and campaigns specifically tailored to our main targets, personas, and ICPs to help the business achieve our revenue growth goals.
- Paid Media Mastery (Google Ads - Search, Display, Video, PMax -, Meta ads, LinkedIn Ads for enterprise personas, Programmatic, Influencers & Referral Growth)
- Implement always-on experimentation cycles to increase lead generation and lead-to-customer conversion.
- Optimize CAC, LTV, funnel performance, and contribution to ARR and NDR expansion
- Treat brand-building and growth hacking as interconnected forces — where strong content and storytelling fuel acquisition, and performance marketing accelerates brand relevance.
- Partner with technology and operations to design in-product growth loops that generate leads, improve activation, and support expansion revenue.
- Define RebelMouse’s overarching narrative and ensure cohesive messaging across all products.
- Transform technical capabilities into powerful stories that resonate with business and technical audiences alike.
Requirements
- 5–8+ years of experience in B2B SaaS marketing, growth, performance, or demand generation.
- Experience in the media industry, CMS or tech industry.
- Bilingual level of English, with excellent written and spoken communication skills.
- Proven experience building inbound engines for highly specific enterprise personas (CMOs, CTOs, SEO experts, technical stakeholders) in all segments: enterprise, mid-market, and SMBs
- Be focused on conversion rates at every funnel stage, especially sales conversion.
- Ability to prioritize and execute with autonomy in a fast-paced environment
- Entrepreneurial spirit, ownership mindset, customer-centricity, excellent execution, and a strong sales drive.
- Analytical and systems-oriented mindset
- Clear communication style and ability to align multiple stakeholders
- Comfort with ambiguity and adaptable to evolving needs
- High sense of ownership and ability to lead without needing a large team.
Benefits
- Remote work forever
- Monthly wellness subsidy
- Flexible work hours
- Flexible paid time off (PTO), including 12 national holidays, 20 vacation days, sick days, and personal celebration days
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B SaaS marketingdemand generationinbound marketingSEOGoogle AdsMeta adsLinkedIn Adsprogrammatic advertisingconversion rate optimizationfunnel design
Soft Skills
communication skillsanalytical mindsetautonomyentrepreneurial spiritcustomer-centricityexecutionownership mindsetadaptabilitystakeholder alignmentleadership