
Head of Marketing – Growth Hacker
RebelMouse
full-time
Posted on:
Location Type: Remote
Location: Argentina
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Job Level
About the role
- Partner with Sales, Sales OPs, GMs, Technology, and Operations to build a high-performing demand generation engine that targets strategic B2B SaaS segments.
- Build a scalable inbound engine that combines content, SEO, narrative leadership, and technical optimization.
- Analyze channel-level performance to guide budgeting, prioritization, and strategy
- Design funnels and campaigns specifically tailored to our main targets, personas, and ICPs to help the business achieve our revenue growth goals.
- Paid Media Mastery (Google Ads - Search, Display, Video, PMax -, Meta ads, LinkedIn Ads for enterprise personas, Programmatic, Influencers & Referral Growth)
- Implement always-on experimentation cycles to increase lead generation and lead-to-customer conversion.
- Optimize CAC, LTV, funnel performance, and contribution to ARR and NDR expansion
- Treat brand-building and growth hacking as interconnected forces — where strong content and storytelling fuel acquisition, and performance marketing accelerates brand relevance.
- Partner with technology and operations to design in-product growth loops that generate leads, improve activation, and support expansion revenue.
- Define RebelMouse’s overarching narrative and ensure cohesive messaging across all products.
- Transform technical capabilities into powerful stories that resonate with business and technical audiences alike.
Requirements
- 5–8+ years of experience in B2B SaaS marketing, growth, performance, or demand generation.
- Experience in the media industry, CMS or tech industry.
- Bilingual level of English, with excellent written and spoken communication skills.
- Proven experience building inbound engines for highly specific enterprise personas (CMOs, CTOs, SEO experts, technical stakeholders) in all segments: enterprise, mid-market, and SMBs
- Be focused on conversion rates at every funnel stage, especially sales conversion.
- Ability to prioritize and execute with autonomy in a fast-paced environment
- Entrepreneurial spirit, ownership mindset, customer-centricity, excellent execution, and a strong sales drive.
- Analytical and systems-oriented mindset
- Clear communication style and ability to align multiple stakeholders
- Comfort with ambiguity and adaptable to evolving needs
- High sense of ownership and ability to lead without needing a large team.
Benefits
- Remote work forever
- Monthly wellness subsidy
- Flexible work hours
- Flexible paid time off (PTO), including 12 national holidays, 20 vacation days, sick days, and personal celebration days
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B SaaS marketingdemand generationinbound marketingSEOGoogle AdsMeta adsLinkedIn Adsprogrammatic advertisingconversion rate optimizationfunnel design
Soft skills
communication skillsanalytical mindsetautonomyentrepreneurial spiritcustomer-centricityexecutionownership mindsetadaptabilitystakeholder alignmentleadership