
Field Marketing Manager
Reality Defender (YC W22)
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $100,000 - $130,000 per year
Tech Stack
About the role
- Develop and execute integrated marketing programs that drive lead generation, pipeline growth, customer retention, and channel enablement
- Create and manage multi-channel campaigns, including digital, email, events, and partner marketing.
- Work closely with sales and product teams to align on go-to-market strategies and campaign objectives.
- Track and analyze program performance, reporting on key metrics and ROI to stakeholders.
- Coordinate with external vendors and agencies for design, content creation, and campaign execution.
- Collaborate with product marketing to ensure consistency in messaging and branding across all initiatives.
- Manage budgets for marketing programs, ensuring efficient allocation and spending.
Requirements
- 3+ years of experience in enterprise B2B SaaS marketing, with a preference for cybersecurity or API-based products.
- Proven track record of managing and executing successful multi-channel marketing campaigns in fast-growth or early-stage companies.
- Strong project management skills with the ability to handle multiple priorities simultaneously and using project management tools (ex. Monday)
- Proficiency in marketing automation tools and CRM platforms (ex. HubSpot)
- Exceptional communication and collaboration skills, with experience being external facing
- Based in New York City and open to a hybrid work schedule
Benefits
- Healthcare plans with 100% premium coverage for employees and partial coverage available for dependents
- Dental and Vision plans with 100% premium coverage for employees and their dependents
- Short/Long-term disability and life insurance plans with 100% premium coverage for employees
- FSA/HSA and 401k programs
- Equity compensation
- 20 days of PTO per year
- 12 weeks of Parental Leave
- Learning and Development budget
- Monthly wellness benefits
- Annual company-sponsored offsite
- Daily in-office lunch through UberEats
- Commuter benefits
- Remote Fridays
- Happy Hours and other local events
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead generationpipeline growthcustomer retentionchannel enablementmulti-channel campaignscampaign performance analysisbudget managementproject management
Soft Skills
communicationcollaborationproject management