Real Chemistry

EVP, Executive Strategy Director

Real Chemistry

full-time

Posted on:

Location Type: Hybrid

Location: New York City • California • Illinois • United States

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Salary

💰 $285,000 - $342,000 per year

Job Level

Lead

About the role

  • Lead the development of brand positioning, messaging, and creative briefs that effectively communicate brand story
  • Collaborate closely with cross-functional teams including Account Management, Creative, and Project Management teams to develop integrated omnichannel campaigns that deliver measurable results
  • Stay abreast of industry trends, emerging technologies, and best practices in omnichannel marketing, and incorporate relevant insights into strategy development
  • Develop and implementing comprehensive strategies that effectively reach target audiences, drive brand awareness, and ultimately, contribute to the success of our clients' campaigns
  • Design and facilitate workshops. Lead Tactical and Brand planning.
  • Conduct market research, consumer insights, and competitive analysis to identify trends, opportunities, and challenges in the marketplace
  • Drive innovation in brand strategy and marketing approaches to stay ahead of industry trends and maintain a competitive edge
  • Establish key performance indicators (KPIs) and metrics to measure the effectiveness of brand initiatives and campaigns, and use insights to inform future strategies
  • Provide strategic guidance and mentorship to team members, fostering a culture of collaboration, creativity, and continuous learning

Requirements

  • Bachelor’s Degree in Business Administration, Marketing, or related field
  • 15+ years of experience in Brand Strategy or related roles within an advertising agency
  • Strong leadership skills with the ability to inspire and motivate cross-functional teams
  • Excellent analytical and problem-solving abilities, with a data-driven approach to decision-making
  • Exceptional communication and presentation skills, with the ability to articulate complex ideas and strategies in a clear and compelling manner
  • Demonstrated ability to thrive in a fast-paced, dynamic environment, managing multiple projects and priorities simultaneously
Benefits
  • Health insurance
  • Dental plans
  • Vision plans
  • Paid time off
  • Generous holiday
  • Mental wellness coaching
  • Access to online classes with LinkedIn Learning
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
brand positioningmessagingcreative briefsomnichannel campaignsmarket researchconsumer insightscompetitive analysiskey performance indicatorsdata-driven decision-makingstrategic guidance
Soft Skills
leadershipcollaborationcreativitycontinuous learninganalytical skillsproblem-solvingcommunicationpresentation skillsinspirationmotivation
Certifications
Bachelor’s Degree in Business AdministrationBachelor’s Degree in Marketing