
Pre-Sales BDR Analyst – SMB
RD Station
full-time
Posted on:
Location Type: Hybrid
Location: Florianópolis • Brazil
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About the role
- Proactively identify and engage potential SMB (small and medium-sized business) customers through outbound prospecting (cold calls, emails, LinkedIn, contact lists, and other creative channels);
- Research target accounts, map stakeholders, and personalize outreach to connect with decision-makers;
- Educate leads about RD Station’s mission and value proposition, generate interest, and schedule meetings for the sales team;
- Overcome objections, manage expectations, and build trust-based relationships with prospects at multiple levels;
- Collaborate with the SMB Sales team to align messaging, share insights, and define strategies for key accounts;
- Meet or exceed monthly, quarterly, and annual pipeline-generation targets;
- Roll up your sleeves and support the team wherever needed — we win together!
Requirements
- Previous experience in pre-sales;
- Experience selling multiple products;
- Strong commercial profile with a clear focus on sales, negotiation, and opportunity generation;
- High resilience and emotional maturity to operate in a high-volume environment with cold outreach and frequent objections;
- Ability to create connection and deliver value in conversations with companies that are unfamiliar with the solution or have not shown active interest;
- Strong consultative communication skills combined with active listening and the ability to adapt messaging to the interlocutor’s profile;
- Ability to conduct structured discovery (diagnostics), identifying pains, context, and business implications;
- Familiarity with CRM systems for managing leads, sales activities, and pipeline tracking;
- Practical knowledge of sales methodologies and use of playbooks (e.g., SPIN Selling);
- Understanding of key commercial performance metrics such as conversion rates, activity volume, and sales cycle;
- Initiative, autonomy, and flexibility to work in a developing area with constantly evolving processes;
- Ability to deliver results in high-performance environments with challenging targets;
- Clear, concise, and persuasive verbal and written communication skills.
Benefits
- Holistic Well-being: We support each employee’s overall well-being through initiatives and benefits that provide self-care resources across five pillars: Emotional, Financial, Physical, Occupational, and Social.
- Plurality: Diversity is part of who we are. Recognized among the Best Companies to Work for in Brazil, we actively promote inclusion and belonging. Our approach is human-centered and dynamic, and through it we welcome and empower people inside and outside the company.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
pre-sales experiencesales methodologiesSPIN Sellingpipeline trackingsales activities managementnegotiationopportunity generationconversion ratesactivity volumesales cycle
Soft Skills
commercial profileresilienceemotional maturityconsultative communicationactive listeningadaptabilityinitiativeautonomyflexibilitypersuasive communication