Rakuten

Director, Corporate Communications, Performance Marketing

Rakuten

full-time

Posted on:

Location Type: Hybrid

Location: San Mateo • California • Colorado • United States

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Salary

💰 $113,157 - $211,032 per year

Job Level

Lead

About the role

  • Lead the development and execution of Rakuten International’s external narrative within the performance marketing ecosystem.
  • Translate strategic initiatives, product innovation, and partnerships into clear and compelling market-facing narratives.
  • Collaborate with marketing and research teams to develop narrative-driven reports and industry insights.
  • Monitor developments across the affiliate, retail media, and performance marketing landscape.
  • Develop and lead media strategies that elevate the presence of Rakuten International’s performance marketing businesses.
  • Serve as the strategic communications advisor to senior leadership.
  • Align communications across Rakuten Advertising and Rakuten Rewards to ensure a cohesive performance marketing narrative.

Requirements

  • 8-10+ years experience in public relations (in-house or agency), communications, journalism or a related field.
  • Proven experience developing and executing media relations strategies in technology, advertising, commerce, or digital platforms.
  • Strong understanding of trends shaping digital advertising, performance marketing, retail media, or affiliate ecosystems.
  • Experience working closely with senior executives to develop thought leadership and keynote speeches.
  • Demonstrated ability to translate complex technical or commercial concepts into clear, compelling narratives.
  • Experience operating in highly cross-functional environments with multiple stakeholders.
  • Strong writing and storytelling skills across multiple formats.
Benefits
  • discretionary bonus
  • health insurance
  • vision insurance
  • dental insurance
  • 401k matching
  • PTO
  • Volunteer Time Off (VTO)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
media relations strategiesnarrative developmentreport writingthought leadershipkeynote speech development
Soft Skills
collaborationcommunicationstorytellingstrategic thinkingcross-functional teamwork