Rakuten Viber

Product Manager – Business Messaging

Rakuten Viber

full-time

Posted on:

Location Type: Office

Location: London • United Kingdom

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About the role

  • Be a subject matter expert in the world of business messaging
  • Drive Viber Business Messaging vision by understanding the competitive landscape including WhatsApp, Apple Messages for Business, RCS RBM, and SMS in order to position Viber as a leader in key markets.
  • Define and execute a multi-quarter roadmap aligned to growth, reliability, and monetization OKRs for Business Messages together with the Product Lead.
  • Work with external CPaaS/aggregators and enterprise companies on integrations, co-launches, and enablement.
  • Partner with Sales, Support, and Customer Success to scale adoption.
  • Oversee the entire lifecycle of the product, from ideation and concept development to launch and ongoing optimization.
  • Conduct market and user research to identify trends and opportunities from partners and businesses using Business Messages.
  • Gather and analyze feedback and requests from partners and businesses, to better inform product decisions and our long-term roadmap.
  • Set and monitor key performance indicators (KPIs) related to business message solutions within Viber to assess product performance to inform and improve the product.

Requirements

  • 5+ years of product management, consulting, co-founder, or technical experience including strong background in APIs and B2B services.
  • Experience in Messaging/CPaaS or adjacent OTT channels including domain expertise in: deliverability, onboarding, template/policy workflows, consent and opt-in rules.
  • Strong understanding of market trends, competition, and the unique challenges and opportunities for Viber.
  • Demonstrated success in developing and executing product strategies that drive business growth, specifically within the context of messaging applications
  • The ability to drive cross-functional leadership with Engineering, Design, Data, Sales, Support, Policy/Legal.
  • Experience in data analysis and utilizing key performance indicators (KPIs) for monitoring product performance and user engagement
  • Bachelor’s degree in business, marketing, engineering, or a related field.
  • A master’s degree or Ph.D. in a technology or business-related field is a plus.
  • Experience in Agile methodologies is a plus.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product managementAPIsB2B servicesdata analysiskey performance indicatorsAgile methodologiesbusiness messagingmarket researchproduct strategyuser engagement
Soft skills
cross-functional leadershipcommunicationcollaborationstrategic thinkingproblem-solvinganalytical skillscustomer focusadaptabilityteamworkdecision-making
Certifications
Bachelor’s degreeMaster’s degreePh.D.