Railsware

Marketing

• Design new landing pages and improve existing pages for the Coupler.io marketing website
• Work with adaptive web designs
• Manage and maintain the UI Library in Figma, ensuring consistency and scalability
• Prepare design materials for marketing campaigns and growth initiatives, including:
• banners for paid ads and social media
• presentations and pitch decks
• offline materials
• Custom illustrations, infographics, collages, and other branded visual assets
• Create and maintain marketing templates to speed up production and keep visuals aligned across channels
• Collaborate closely with marketing, product, and design teams
• Proactively communicate design decisions, explain your approach, and provide clear reasoning behind solutions

Senior Marketing Designer

Social Media Manager

• Own and grow our LinkedIn presence, from strategy to execution
• Plan, create, and publish high-quality B2B content that reflects our brand, product, and business goals
• Manage and optimize LinkedIn pages to drive engagement, followers, and leads
• Grow and manage other social media and community platforms (X, Reddit, Quora) to expand reach
• Analyze content performance, test new formats, and adjust strategy based on insights
• Support colleagues' advocacy, helping team members and leaders share content effectively
• Collaborate closely with marketing, product, and other teams to ensure consistent messaging and positioning
• Track trends, audience behavior, and competitors to keep social presence relevant and effective

Senior Marketing Designer

LinkedIn Expert, Social Media Growth Manager