Radio-Canada

Senior Analyst, Digital Development – French Services

Radio-Canada

contract

Posted on:

Location Type: Hybrid

Location: Montreal • 🇨🇦 Canada

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Job Level

Senior

Tech Stack

CloudPandasPySparkPythonSQL

About the role

  • Identify our audience’s habits and needs, and optimize their experience by:
  • Analyzing user behaviour and platform performance
  • Analyze consumption data from all our digital platforms (website, mobile apps and connected TVs) to identify consumption trends, user profiles and viewing habits.
  • Segment users based on their behaviour, engagement level and life cycle on our digital properties.
  • Conduct analysis, based on product team needs and road maps, to track and analyze key performance indicators (KPIs) like new subscriber acquisition, churn rate, customer lifetime value (LTV) and video engagement metrics.
  • Analyze subscription data from Zuora to understand the performance of various offers, promotions and billing cycles.
  • Identify factors that influence subscriber retention and satisfaction.
  • Performing data analysis and modelling
  • Identify, clean up, transform and synthesize large volumes of data using our Big Data environment (Databricks) or analytical tools (Adobe Analytics).
  • Develop complex queries (SQL/Python/PySpark) and use notebooks for in-depth analysis and the creation of data models.
  • Ensure the integrity, quality and accessibility of data by collaborating with our Metrics and Big Data teams to establish measurement and ingest strategies for our data lake.
  • Follow the development and production standards defined by the team while ensuring compliance with privacy laws and regulations.
  • Reporting and visualizing data
  • Design, develop and maintain Power BI dashboards with impactful visualizations, a relevant data model and robust automation to make data accessible across the organization.
  • Prepare clear and compelling reports that simplify complex concepts for various stakeholders.
  • Translate your analysis into concrete recommendations for our content, marketing and product teams to boost retention and loyalty.
  • Regularly present your analysis and conclusions to a varied audience, including product managers, strategists, media line directors, marketing and communications managers, and executives.

Requirements

  • Graduate degree in a relevant field (business intelligence, e-commerce, marketing, statistics, mathematics, computer science, etc.)
  • At least two years’ experience as data analyst, ideally in a digital environment.
  • Strong proficiency with Power BI (visual design, DAX and PowerQuery/M).
  • Experience with a digital analytics tool (Adobe Analytics or Google Analytics).
  • Experience with cloud computing platforms, especially Databricks.
  • Proficiency in SQL and Python (Pandas) for data manipulation; experience with PySpark an asset.
  • Experience with subscription management platforms like Zuora an asset.
  • Knowledge of the digital media ecosystem, streaming and video-on-demand services (SVOD/AVOD).
  • Proficiency with digital content performance concepts and engagement metrics.
  • Intellectual curiosity, analytical rigour and a keen attention to detail.
  • Excellent communication and presentation skills, with an ability to simplify complex concepts.
  • Ability to translate analysis into clear, strategic recommendations and act in a consultative role.
  • Strong interest in digital and emerging technologies, as well as a passion for collaborative work.
Benefits
  • Flexible work arrangements
  • Professional development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
data analysisdata modelingSQLPythonPySparkDAXPowerQueryAdobe AnalyticsGoogle Analyticssubscription management
Soft skills
analytical rigorattention to detailcommunication skillspresentation skillsconsultative roleintellectual curiositycollaborative workstrategic recommendations
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