Product Marketing Manager
Granicus
Salary
💰 $117,500 - $176,000 per year
Job Level
Mid-LevelSenior
About the role
- Craft compelling value propositions for Quartzy’s software and distribution offerings tailored to different personas (lab managers, procurement, researchers, executives).
- Drive GTM strategy for new product features (e.g., Invoices module, Auto-Replenishment, SDS automation) including messaging, collateral, and enablement.
- Develop sales decks, one-pagers, case studies, website copy, email campaigns, and conference materials that resonate with biotech and university decision-makers.
- Gather customer, competitor, and industry insights to refine Quartzy’s differentiation and inform roadmap prioritization.
- Partner with Sales and Customer Success to arm them with the tools, playbooks, and narratives that win deals.
- Shape messaging for Quartzy-hosted events (e.g., Labapalooza) and industry partnerships (e.g., NAEP, incubator programs).
- Act as the bridge between Product, Marketing, Sales, and Customer Success to ensure consistent and effective storytelling.
Requirements
- Scientific background: 3+ years of experience in a life science research laboratory ideally in a commercial environment (e.g. Biotech / pharma company), or a Master’s degree (or higher) in a life science field.
- Exceptional written and verbal communication skills, with the ability to simplify complex scientific and technical concepts.
- Proven ability to develop go-to-market strategies, messaging, and positioning; experience in SaaS, e-commerce, or life sciences is a plus.
- Demonstrated success producing content such as case studies, blog posts, webinars, or sales enablement tools tailored to customer needs.
- Experience working across Sales, Product, and Marketing to deliver aligned campaigns and launches.
- Familiarity with procurement systems (Coupa, Ariba, Jaggaer, Unimarket) and lab operations is strongly preferred.
- High energy, mission-driven, and aligned with Quartzy’s vision of enabling scientists to focus more time on discovery.
