QAD

Industrial / Electronics Industry Marketing Director

QAD

full-time

Posted on:

Location Type: Remote

Location: Remote • Virginia • 🇺🇸 United States

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Job Level

Lead

Tech Stack

ERP

About the role

  • Define and execute the global industrial & electronics vertical strategy, including market penetration goals, target accounts, and strategic opportunities
  • Provide executive-level support for critical field sales pursuits within the industry vertical, including vision-setting engagements, C-suite account planning, final proposal reviews, and acting as a trusted advisor to C-Level leadership at strategic customer and prospect organizations
  • Will work with various stakeholders to drive greater industry knowledge through the Sales organization by supporting new hire training, global industry training, and collateral (i.e. Play-book)
  • Works with the global teams to create and deliver industry-specific knowledge regarding industry issues, and opportunities in support of regional industry strategy development and execution
  • Establish QAD as a definitive leader in industrial & electronics manufacturing and supply chain technology
  • Lead the creation and publication of thought leadership papers
  • Work with Analyst Relation to position QAD as an industry leader
  • Design and champion high-impact, focused demand-creation initiatives specific to the industry verticalization
  • Partner directly with Product Development and senior Product Management to architect and champion the strategic roadmap for QAD’s industry solutions and offerings
  • Collaborate with top-tier customers to define critical, high-value functionality for the future of manufacturing
  • Collaborate with Product Marketing to develop differentiated, executive-ready positioning, collateral, and messaging that addresses major industry challenges and decision-makers
  • Collaborate with Product, Product Marketing, and Sales Enablement teams to ensure consultants and influencers are equipped with differentiated, high-value competitive messaging; actively gather and synthesize their market and product feedback to inform internal strategy and roadmaps

Requirements

  • BA/BS in Business, Marketing, Science/Engineering, or equivalent related experience
  • Minimum 12 years of relevant experience in the industrial & electronics industry
  • Knowledge of supply chain and manufacturing ERP requirements
  • Experience in developing and executing marketing plans, roadmaps, and product launch support
  • Global experience preferred
  • Strong computer skills with Office applications (Google or other Suite), Access, Project, web applications, etc.
  • Strong verbal, written, presentation, and interpersonal skills required
  • Ability to travel as required both domestic and international
  • Ability to work in a team environment with several teams concurrently
  • Strong analytic and problem-solving skills are required
  • Experience in writing and editing sales and marketing collateral thought leadership pieces such as trade journal articles, blogs, etc.
Benefits
  • Health insurance
  • 401(k) matching
  • Remote work options
  • Professional development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
supply chain managementmanufacturing ERPmarketing plan developmentproduct launch supportstrategic roadmap developmentthought leadership writinganalytical skillsproblem-solving skills
Soft skills
verbal communicationwritten communicationpresentation skillsinterpersonal skillsteam collaboration
Certifications
BA/BS in BusinessBA/BS in MarketingBA/BS in Science/Engineering