Q2

Senior Marketing Adoption Strategist

Q2

full-time

Posted on:

Location Type: Hybrid

Location: AustinNew YorkNorth CarolinaUnited States

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About the role

  • Partner with End User Adoption Marketing Strategists to execute and coordinate marketing plans in support of end user adoption growth for our customers (financial institutions)
  • Develop and deliver marketing assets and materials to financial institutions
  • Drive operational efficiencies and establish new processes to scale strategic programs and customer reach
  • Support development and management of marketing resource library and materials
  • Maintain a campaign roadmap and coordinate with cross functional partners to ensure GTM efforts are aligned and executed on time
  • Manage customer distribution lists and create and manage customer communications for program updates
  • Work cross-functionally with teams across sales, partner success, development, and field marketing
  • Support sales and marketing initiatives to achieve sales and revenue targets

Requirements

  • Typically requires a bachelor's degree in marketing and a minimum of 8 years of related experience; or an advanced degree with 6 + years of experience; or equivalent relevant work experience.
  • Excellent written/oral communication skills and ability to interface effectively with peer managers as well as senior management
  • Attention to detail, exceptional follow-through, the ability to prioritize, stay organized, and multi-task in a fast-paced environment
  • Proficiency in creative development tools, specifically Adobe Creative Cloud
  • Skilled in utilizing and distilling insights from analytics tools, such as Pendo or Adobe Analytics
  • Experience in supporting B2B and/or B2C sales and marketing programs
  • Self-starter who is comfortable with ambiguity
  • Experience building new processes and implementing across organizations
  • Financial Services and enterprise software experience preferred
  • This position requires fluent written and oral communication in English. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Benefits
  • Health & Wellness
  • Hybrid Work Opportunities
  • Flexible Time Off
  • Career Development & Mentoring Programs
  • Health & Wellness Benefits, including competitive health insurance offerings and generous paid parental leave for eligible new parents
  • Community Volunteering & Company Philanthropy Programs
  • Employee Peer Recognition Programs – “You Earned it”
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketingcampaign managementprocess developmentcustomer communicationB2B marketingB2C marketinganalyticscreative development
Soft Skills
written communicationoral communicationattention to detailorganizational skillsmulti-taskingself-starterability to prioritize
Certifications
bachelor's degree in marketingadvanced degree in marketing