PurpleFire

Freelance Meta Ads Specialist – Paid Media Support

PurpleFire

part-time

Posted on:

Location Type: Remote

Location: Denmark

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Salary

💰 $12 per hour

About the role

  • Support the setup, management, and optimization of campaigns across Meta platforms (Facebook & Instagram)
  • Assist with campaign structure, audience testing, creative testing, and budget allocation
  • Monitor performance daily/weekly and implement optimization actions based on data
  • Collaborate with designers and video editors to iterate on ad creatives based on performance insights
  • Conduct performance analysis and provide clear insights and recommendations
  • Support scaling efforts for winning campaigns
  • Troubleshoot performance issues and maintain account hygiene.

Requirements

  • 3+ years of hands-on experience managing Meta Ads campaigns (e-commerce required)
  • Strong understanding of performance metrics (CPA, ROAS, MER, CTR, CVR, etc.)
  • Experience working with agencies or multiple client accounts simultaneously
  • Analytical mindset with the ability to interpret data and act quickly
  • Comfortable working independently with minimal supervision
  • Strong English communication skills (written and spoken)
  • Experience with TikTok Ads or Google Ads is a plus.
Benefits
  • Flexible workload based on client needs
  • Potential for long-term collaboration
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Meta Adse-commerceperformance metricsCPAROASMERCTRCVRdata analysiscampaign optimization
Soft Skills
analytical mindsetindependent workcommunication skills