Pulse Advertising

Executive Social Media Management, TikTok

Pulse Advertising

full-time

Posted on:

Location Type: Hybrid

Location: Milan • Italy

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About the role

  • You execute TikTok content strategy for global brands, translating briefs into native, scroll-stopping concepts that fit the platform, not just the brand guidelines
  • You create and edit high-quality TikTok content end-to-end, using CapCut and TikTok's native editor to nail pacing, audio, and the aesthetic that makes content feel platform-first
  • You apply your understanding of TikTok's algorithm and FYP mechanics to optimise every asset for discoverability and performance
  • You manage the full content creation process from concept to delivery, collaborating with the Social Media Manager on content calendars and flagging emerging opportunities before they peak
  • You stay ahead of trends, sounds, and cultural moments, spotting what's gaining traction early and adapting it smartly for different brand contexts

Requirements

  • You are deeply fluent in TikTok, you spend real time on the platform, understand trend cycles, and know instinctively what feels native versus corporate
  • You have 2–3 years of proven experience creating and editing TikTok content, with a strong portfolio to back it up
  • You are skilled in CapCut and TikTok's native editor, comfortable with Canva, and familiar with AI tools for content creation, or eager to develop these skills quickly
  • You are fluent in English and Italian, detail-oriented, and able to manage multiple projects in a fast-moving, collaborative environment
  • You take creative ownership, stay open to feedback, and bring the energy and instinct of someone who genuinely lives on the platforms they work on
Benefits
  • Time to pack your bags for London, Milan, Hamburg or Berlin: you’re welcome to work abroad from any of our office locations
  • We love to see you grow: our careers coach is on hand for one-to-one coaching sessions and team workshops
  • We work hard and play hard, bringing our global team together to collaborate, learn from one another and celebrate our successes
  • Don’t fancy the office today? Our hybrid remote policy lets you work from home two days a week
  • Keep your commute to a minimum: you’ll find all our offices right in the city centre
  • For motivational high-paws and comforting cuddles, your four-legged friend is absolutely welcome at our offices
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content creationvideo editingtrend analysisalgorithm optimizationproject managementcontent strategynative content developmentportfolio developmentcreative ownershipmulti-project management
Soft Skills
detail-orientedcollaborativeopen to feedbackadaptabilitycreativityinstinctive understanding of trendscommunicationtime managementenergycultural awareness